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John Ourand

John Ourand covers television and media for SportsBusiness Journal/Daily.

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ESPN Parts Ways With Long-Tenured Ad Sales Exec Eric Johnson

Published in SportsBusiness Daily on 11 / 21 / 17

A week before ESPN is slated to lay off more than 100 staffers as part of company-wide cost-cutting moves, the company parted ways with one of its top ad sales executives. Exec VP/Global Advertising Revenue & Sales Operations Eric Johnson has left ESPN, ending a tenure that started in '99, but...

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05/23/17
SportsBusiness Daily: Bose, NFL Sign Multiyear Extension

The new deal also allows Bose to call itself the official sound and official home audio and speaker sponsor of the NFL.

05/22/17
SportsBusiness Journal: United gets Coliseum naming rights

United Airlines is buying the naming rights to venerable Los Angeles Memorial Coliseum for just north of $70 million over 15 years, according to sources familiar with the negotiations, making it the richest naming-rights deal among college football stadiums. ...

Tags: Marketing and Sponsorship, Facilities

05/18/17
SportsBusiness Daily: United Gets L.A. Coliseum Naming Rights

United Airlines is buying the naming rights to L.A. Memorial Coliseum for more than $70M over 15 years, according to sources, making it the richest naming-rights deal among college football stadiums. At $4.7M per year, United’s deal will surpass the 10-year, $41M deal Alaska Airlines signed wi ...

05/18/17
SportsBusiness Daily Global: Liverpool To Use Sportle In U.S. Market

Liverpool will use Sportle to promote its online content, including press conferences, training sessions and player interviews, to the U.S. market. Sportle, a U.S.-based streaming service, will promote streamed video from Liverpool’s video-on ...

Tags: Media, United Kingdom

05/17/17
SportsBusiness Daily: Liverpool To Use Streaming Service Sportle

EPL club Liverpool will use Sportle to promote its online content – including press conferences, training sessions and player interviews – to the U.S. market. Sportle, a U.S.-based streaming service, will promote streamed video from Liverpool’s video-on-demand service LFC ...

05/17/17
SportsBusiness Daily: Facebook Live To Air CrossFit Events

Facebook cut a deal with CrossFit that will see Facebook Live carry live events and shoulder programming through the year. Specific deal terms were not released, but Facebook paid an undisclosed fee for the programming, which also will be streamed via YouTube and Games.CrossFit.com. Previously, Cros ...

Tags: Media, Facebook

05/16/17
SportsBusiness Daily: ESPN Lines Up Star Athletes For Upfront

Paul Pierce , Serena Williams , Joel Embiid and singer Kelly Rowland will make appearances at ESPN’s annual upfront presentation this morning at N.Y.’s Minskoff Theatre. ESPN’s main message to advertisers will be that ads on ESPN platforms will have more impact than ads focus ...

05/15/17
SportsBusiness Daily: Shanks Predicts NFL Ratings Rebound

Fox Sports President Eric Shanks predicted that NFL ratings will rebound this coming season. Speaking on a Monday morning conference call that precedes an advertising upfront presentation, Shanks credited the NFL’s schedule makers for developing a schedule that should help ratings. “Th ...

05/15/17
SportsBusiness Journal: Bulgrin’s benefits go beyond the numbers

B est known in the sports business as a bookish, analytical media researcher, Artie Bulgrin cuts somewhat of a different persona inside ESPN’s offices. ESPNers are more apt to describe Bulgrin as a Mets fan, a guitarist for a classic rock ...

Tags: Media

05/15/17
SportsBusiness Journal: Media firm Deltatre moving into U.S.

Deltatre helped rights holders deliver coverage on multiple devices from the Rio Olympics. Its online sports video player carries the brand Diva (below). ...

Tags: Media

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