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John Lombardo

John Lombardo covers basketball and the Arena Football League for SportsBusiness Journal/Daily.

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76ers Sign Australian Food Company Four'N Twenty As Sponsor

Published in SportsBusiness Daily on 11 / 20 / 17

The 76ers have signed their first international sponsor with Four’N Twenty, an Australian-based company that produces beef pies. The deal marks Four’N Twenty’s first sponsorship of a U.S. pro team. The current Sixers roster features Australian-born G Ben Simmons , and coach Brett...

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Tags: Leagues and Governing Bodies

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Tags: Franchises

SportsBusiness Journal: Hornets hire out to sell patch deal

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Tags: Marketing and Sponsorship

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Tags: Research and Ratings

SportsBusiness Journal: PGA Tour hires CMO, shifts functions

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Tags: Leagues and Governing Bodies

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Tags: Marketing and Sponsorship, NBA, Panini

SportsBusiness Daily: Alfa Romeo Sponsoring Presidents Cup

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Tags: Marketing and Sponsorship

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Tags: In-Depth

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