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John Lombardo

John Lombardo covers basketball and the Arena Football League for SportsBusiness Journal/Daily.

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UEG Named Agency Of Record For '16 PGA Championship In N.J.

Published in SportsBusiness Daily on 03 / 25 / 15

The PGA of America has hired the United Entertainment Group as the agency of record for the '16 PGA Championship at Baltusrol Golf Club in New Jersey. UEG is already the agency of record for this year’s PGA Championship at Whistling Straits in Kohler, Wis., after the Matter agency merged ...

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More Stories by this Author

11/11/14
SportsBusiness Daily: Lustgarten Leaving NBA To Join MSG Co.

NBA Senior VP/Global Strategy ANDREW LUSTGARTEN is leaving the league office to work for MSG Co. as Exec VP/Corporate Development & Strategy. He will begin his new job on Nov. 18. Lustgarten, who joined the NBA in '07 as an assistant to former NBA Commissioner DAVID STERN . Pri ...

Tags: People and Pop Culture, Madison Square Garden

11/06/14
SportsBusiness Daily: Legends Sign Deal With State Of Chihuahua

The NBA D-League Texas Legends have signed a presenting partnership deal with the state of Chihuahua, Mexico. The deal names the Legends' home floor Chihuahua Court and puts the state of Chihuahua on the team’s jersey. In addition, the franchise, located in Frisco, Texas, will relocate tr ...

11/03/14
SportsBusiness Journal: Suns, Verizon team for ‘wonderland’

The Phoenix Suns are folding a wave of new arena technology inside a partnership with Verizon to create what the team calls a “technology wonderland” inside US Airways Center and featuring something unique among NBA teams: the league’s first scoreboard designed as a Verizon tablet. ...

Tags: Franchises

11/03/14
SportsBusiness Journal: Pacers hire marketing firm

The Indiana Pacers have hired Shamrock Sports & Entertainment to help the team attract national sponsors outside the Indianapolis market. Portland, Maine-based Shamrock will work with the Pacers’ corporate sales staff to target national brands in nine open categories, including foreign ...

Tags: Franchises

11/03/14
SportsBusiness Journal: Turner bullish on D-League’s growth

Turner becomes D-League’s third president on Nov. 12. Photo by: WASSERMAN MEDIA GROUP For new D-League President Malcolm Turner, the expectation is clear: lead the developmental ...

Tags: Leagues and Governing Bodies

10/30/14
SportsBusiness Daily: Turner Named New NBA D-League President

The NBA has hired WMG Golf Division Managing Dir MALCOLM TURNER as President of the D-League. Turner will report to NBA Deputy Commissioner MARK TATUM and begin the new job Nov. 12. The 18-team D-League, which begins its '14-15 season on Nov. 14, has direct affiliations with 17 NBA teams an ...

Tags: People and Pop Culture, NBDL

10/30/14
SportsBusiness Daily: Suns Renew With Verizon, Annexus

The Suns last night at their home opener debuted a wrap that transformed the center court scoreboard into a Verizon branded tablet. The branded scoreboard is part of the team’s renewal deal with Verizon. The telecom provider has two other team deals with the Lakers and Jazz, but this ...

10/27/14
SportsBusiness Journal: NBA media deals could bring changes

The NBA’s massive new $24 billion media deals with Turner and ESPN could affect the amount of revenue that’s shared between the league’s teams, but how exactly that sharing might change is still to be determined. “It is something we have to consider,” said Minnesota ...

Tags: Leagues and Governing Bodies

10/27/14
SportsBusiness Journal: NBA to set record in sales

The NBA will set another record in total full-season-ticket sales when the 2014-15 season tips off on Tuesday night. Amy Brooks , executive vice president of the NBA’s team marketing and business operations division, said the league this ...

Tags: Leagues and Governing Bodies

10/22/14
SportsBusiness Daily: NBA Draft Lottery To Get Further Study

NBA Commissioner Adam Silver  today said that owners have sent back the issue of draft lottery reform to the league's competition committee for additional study with a need to find the right balance between creating appropriate incentives and allowing a draft to work as it should. He also addr ...

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