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John Lombardo

John Lombardo covers basketball and the Arena Football League for SportsBusiness Journal/Daily.

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Suns Rolling Out Video Series For 50th Anniversary Season

Published in SportsBusiness Daily on 10 / 18 / 17

The Suns tonight will begin activating around their 50th anniversary with the debut of a video content series called “Since '68” that will run during the team’s pregame TV coverage and across team digital channels. New content will be produced for each regular-season Suns game. The...

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More Stories by this Author

09/27/17
SportsBusiness Daily: NBA BOG Meets This Week In N.Y.

NBA owners meet today and tomorrow at the St. Regis Hotel in N.Y. for the league's annual fall BOG meeting. Key topics on the agenda include revenue sharing, along with expected votes on draft lottery changes and on guidelines related to teams resting healthy players during the regular season. Owner ...

09/25/17
SportsBusiness Daily: 76ers, Devils Placed Under Single Entity

76ers and Devils co-Owners Josh Harris and David Blitzer have created a new entity called Harris Blitzer Sports & Entertainment (HBSE) that puts both franchises, along with Prudential Center, into a single organization. 76ers, Devils and Prudential Center CEO Scott O’Neil has be ...

09/25/17
SportsBusiness Daily: Harris Blitzer Sports & Entertainment Created

76ers and Devils co-Owners Josh Harris and David Blitzer have created a new entity called Harris Blitzer Sports & Entertainment (HBSE) that puts both franchises, along with Prudential Center, into a single organization. 76ers, Devils and Prudential Center CEO Scott O’Neil has been nam ...

Tags: Franchises, Philadelphia 76ers, New Jersey Devils

09/25/17
SportsBusiness Journal: Power Players: Mike Bass

Photo by: NATHANIEL BUTLER / NBAE MIKE BASS NBA Executive vice president, communications Bass is the key architect behind the NBA’s public messaging and a trusted adviser to NBA Commission ...

Tags: Power Players

09/25/17
SportsBusiness Journal: Power Players: Raymond Ridder

Raymond Ridder with Warriors center Damian Jones Photo by: GOLDEN STATE WARRIORS RAYMOND RIDDER Golden State Warriors Vice president of communications Ridder plays a critical role ...

Tags: Power Players

09/21/17
SportsBusiness Daily: E-Commerce Company Gets Lakers Patch

The Lakers have signed a jersey patch deal with S.F.-based e-commerce company Wish. The three-year agreement, according to a source, is between $12-14M annually, putting it on the top tier of NBA jersey patch deals. The Warriors' recent jersey patch deal with Rakuten is worth $20M annually but also ...

Tags: Marketing and Sponsorship, Los Angeles Lakers

09/18/17
SportsBusiness Daily: Pistons To Put Platinum Equity Logo On Court

The Pistons will put the logo of team Owner Tom Gores’ company Platinum Equity on the playing floor at Little Caesars Arena in downtown Detroit as part of a multiyear sponsorship deal with the team. As part of the agreement, the on-floor branding will be on two locations on each side of the co ...

Tags: Marketing and Sponsorship, Detroit Pistons

09/18/17
SportsBusiness Journal: McIlroy stuns BMW buyer

BMW has never been shy about activating around the FedEx Cup playoff tournament it title sponsors, and this year was no different. Last year, when the BMW Championship was played at Crooked Stick near Indianapolis, BMW had PGA Tour pro Matt Kuchar attempt a 100-yard chip for charity at Indianap ...

Tags: Events and Attractions

09/18/17
SportsBusiness Journal: NBA campaign to include all teams

The NBA is launching a new advertising effort for the upcoming season called “I’m Why” that includes three new spots and, eventually, new commercials from all 30 NBA teams. The “I’m Why” effort is the latest iteration of the NBA’s “This Is Why We Pl ...

Tags: Leagues and Governing Bodies

09/11/17
SportsBusiness Journal: Game Changers: Nzinga Shaw

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Tags: Game Changers

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