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John Lombardo

John Lombardo covers basketball and the Arena Football League for SportsBusiness Journal/Daily.

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Golf Channel To Debut New Original Series "Altered Course"

Published in SportsBusiness Daily on 03 / 02 / 15

Golf Channel in June will debut a new series called “Altered Course,” as the net adds more original content to its programming. Golf Channel recently completed shooting in Jamaica for eight one-hour episodes of the reality competition series with eight two-person teams competing on score...

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SportsBusiness Journal: NBA Kings sign lucrative TV extension

The Sacramento Kings have signed a 20-year media rights extension with NBC Sports Group worth between $690 million and $700 million, another sign of the team’s resurgence under owner Vivek Ranadivé. Ranadivé bought the team in June 2013 for $535 million and is set to build a $ ...

Tags: Media

SportsBusiness Daily: D-League President Leaving To Join Facebook

NBA D-League President DAN REED is leaving the organization to join Facebook as Head of Global Sports Partnerships. Reed has been President of the league since '07. He joined the NBA in '04 and worked as Senior Dir of Team Marketing & Business Operations before his D-League stint. Hi ...

Tags: People and Pop Culture, NBDL, Facebook

SportsBusiness Journal: Vegas’ Summer League heats up

The NBA closes out its Summer League in Las Vegas this week with attendance and TV numbers for its games there up and league officials talking about doing even more in the years ahead with what was once a sleepy summertime sideshow. A record 23 NBA teams and one select D-League team took part in ...

Tags: Leagues and Governing Bodies

SportsBusiness Journal: James assists Fox RSNs in two markets

LeBron James’ move to Cleveland could benefit Fox Sports as much as the Cavaliers over the next few seasons. That’s because the media company, which owns both FS Ohio and Sun Sports in Florida, gained the upper hand in its leverage position in both markets when the teams’ media ...

Tags: Media

SportsBusiness Journal: NBA on a first-name basis

Get ready for LeBron, Carmelo and Derrick — yes, first names only. The NBA plans to use its Christmas Day games again this year to roll out a set of newly styled jerseys, this time featuring players’ first names on the back of the uniform, placed below the players’ numbers. ...

Tags: Leagues and Governing Bodies

SportsBusiness Daily: Silver Comments On Clippers Situation

The NBA completed its BOG meeting yesterday with NBA Commissioner Adam Silver commenting that he cannot say with certainty that neither Donald nor Shelly Sterling will own the Clippers at the start of next season. “I can't say with certainty because it's in the hands of the probate ...

SportsBusiness Journal: NBA hires new CMO

NBA Commissioner Adam Silver continues to put his stamp on the league, last week announcing the creation of a chief marketing officer position to be filled by industry veteran Pamela El amid a new marketing strategy. El, who comes to the NBA from Nationwide Insurance and 11 years previously at St ...

Tags: Leagues and Governing Bodies

SportsBusiness Journal: Longhorns hire Aspire for ticket sales

Editor’s note: This story is revised from the print edition. The University of Texas has tabbed The Aspire Group to manage athletic ticket sales and services for the school, which counts more than $40 million in ticket revenue annually. The deal calls for Aspire to run the sales oper ...

Tags: Colleges

SportsBusiness Daily: NBA Hires Pamela El As New CMO

Veteran marketer Pamela El named new NBA CMO.

Tags: People and Pop Culture, NBA

SportsBusiness Journal: Franchise values: Which price is right?

When a team unexpectedly reels off a long winning streak, fans can be tempted to start thinking even bigger: championships, parades — the good times going on and on. So when the news hit last month that the Los Angeles Clippers were selling for the staggering sum of $2 billion, sports team ...

Tags: Finance

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