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Jillian Fay

Jillian Fay is a staff writer for SportsBusiness Daily.

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Weekend Plans With Mercury VP Ann Meyers Drysdale: WNBA All-Star Game, Family Dinner

Published in SportsBusiness Daily on 07 / 18 / 14

The WNBA Mercury on Thursday night won their 12th straight game, securing the league’s best record heading into the All-Star break. Mercury VP ANN MEYERS DRYSDALE expects the excitement surrounding the success of this year’s team to spill over into Saturday’s All-Star Game at U.S...

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Tags: People and Pop Culture, WNBA, Phoenix Mercury, Phoenix Suns

More Stories by this Author

10/04/13
SportsBusiness Daily: Social Media & Sports: What's Trending

The evolution of data on social media usage and how brands can use it to better connect with consumers was a major topic during the final panel of the '13 CSE Social Media & Sports Series. During a session titled “Social Trends Impacting Consumer Engagement,” MediaLink Senior VP Eri ...

Tags: Events and Attractions

10/04/13
SportsBusiness Daily: Sports Marketing Symposium: Sports Movies

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On The Ground: Social Trends Impacting Consumer Engagement

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Tags: Media, NEC, ATT, ACC

10/03/13
On The Ground: Behind the scenes on the movie 'Draft Day'

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Tags: NFL, Football

10/03/13
On The Ground: 'Embrace the winter': Super Bowl XLVIII Update

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Tags: Super Bowl, NFL, ATT

10/03/13
SportsBusiness Daily: Sports Marketing Symposium: Cultural Trends

Finding new ways to reach the youth, Hispanic and female demographics was a focus during a '13 CSE Sports Marketing Symposium panel that looked at the “Social, Cultural and Media Trends Changing Sports Marketing.” Pepsi Head of Sports Marketing Heidi Sandreuter said, "We’re talki ...

10/03/13
SportsBusiness Daily: Sports Marketing Symposium: Activation Panel

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10/02/13
On The Ground: The social, cultural and media challenges facing sports marketers

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Tags: Media, Nickelodeon, NFL, Football, MLB, Baseball, ATT, ESPN

10/02/13
On The Ground: 20 Minutes with Nets and Barclays Center CEO Brett Yormark

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Tags: One-on-One, Twitter, NBA, Adidas

10/02/13
On The Ground: What's Trending in Sponsorship Activation and Fan Engagement?

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Tags: Media, ACC, AIG, TES

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