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Eric Fisher

Eric Fisher covers baseball and digital media for SportsBusiness Journal/Daily.

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NBA Reaches New Records For Digital Media Assets In '14-15

Published in SportsBusiness Daily on 04 / 17 / 15

The NBA said it reached several new records across its digital media assets. In addition to previously disclosed achievements in social media assets, NBA.com and NBA Mobile reached a combined 16.7 billion page views and 4.2 billion video views during the '14-15 regular season, up 9% from the prior y...

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05/22/13
SportsBusiness Daily: At Bat App Hits 6 Million Downloads

MLBAM said it has surpassed 6 million downloads thus far this season of its MLB.com At Bat mobile application. The total is nearly equal to all of the total for the '12 season, as it hit 6 million downloads on Oct. 4 last year, and finished the season with 6.7 million. The latest download total is a ...

05/21/13
SportsBusiness Daily: Microsoft Unveils $400M NFL Partnership

Microsoft and the NFL today unveiled a major partnership, pegged by sources at about $400M over five years. The pact, expanding on a prior relationship between the league and the company, includes sideline rights allowing coaches to use Surface tablets for communications, play calling and photo view ...

05/17/13
SportsBusiness Daily: EA, Amazon Team On "Madden" Promo

EA Sports is running a promotion with Amazon for the forthcoming "Madden NFL 25" in which a $99 anniversary edition will come with a free year of NFL Sunday Ticket Max on DirecTV. The Sunday Ticket offer, limited to 100,000 total purchases on the XBox 360 and PlayStation 4 platforms, represents part ...

Tags: Marketing and Sponsorship, EA Sports

05/17/13
SportsBusiness Daily: Van Wagner Sports Invests In CineSport

Marketing and sales outfit Van Wagner Sports & Entertainment has made a low seven-figure, minority equity investment in CineSport, a New Jersey-based online sports video company. CineSport, founded and run by former NBA exec Gregg Winik, provides video content to many local and national news org ...

Tags: Finance

05/16/13
SportsBusiness Daily: Van Wagner Sports Invests In CineSport

Marketing and sales outfit Van Wagner Sports & Entertainment has made a low seven-figure minority equity investment in CineSport, a New Jersey-based online sports video company. CineSport, founded and run by former NBA exec Gregg Winik , provides video content to many local and national news or ...

05/16/13
SportsBusiness Daily: MLB Owners Meetings Conclude In N.Y.

MLB Exec VP/Baseball Operations Joe Torre  today said he is said "hopeful" of the league implementing expanded instant replay for the '14 season, with the scope of potential changes now enlarged to include everything outside of ball-strike calls. Speaking at the conclusion of quarterly ow ...

05/16/13
SportsBusiness Daily: Astros To Name Reid Ryan President

The Astros are expected to announce tomorrow that Reid Ryan , son of Rangers CEO Nolan Ryan , will become the club's new President, replacing George Postolos , who resigned on Monday. Reid Ryan is currently the CEO of Ryan-Sanders Baseball, owners of the Triple-A PCL Round Rock Express and Double ...

05/15/13
SportsBusiness Daily: Minor League Baseball Creates Food Brackets

Minor League Baseball has formally launched its latest online fan voting promotion, "#Foodfight," in which 64 food items from various minor league ballparks will be placed in a bracket-style contest. Following up on prior initiatives such as last year's "Mascot Mania" and its recurring "Moniker Madn ...

05/15/13
SportsBusiness Daily: ScoreBig.com, United Signs Loyalty Partnership

Online ticket outfit ScoreBig.com has struck a large-scale partnership with United Airlines in which members of United's frequent flier program will be able to earn and redeem miles for sports, concert and theatre tickets. The L.A.-based company will become the exclusive marketing partner for live-e ...

Tags: Marketing and Sponsorship

05/14/13
SportsBusiness Daily: CBSSports.com, 247Sports.com Ink Deal

CBSSports.com and 247Sports.com have signed a multiyear partnership agreement, formalizing and expanding an affiliation that began last November. In the deal, 247Sports.com will become the exclusive recruiting partner for CBSSports.com and MaxPreps.com, and 247Sports.com content will appear on those ...

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