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MLBAM Surpasses 6 Million Downloads For MLB.com At Bat App05 / 22 / 13MLBAM said it has surpassed 6 million downloads thus far this season of its MLB.com At Bat mobile application. The total is nearly equal to all of the total for the '12 season, as it hit 6 million downloads on Oct. 4 last year, and finished the season with 6.7 million. The latest download total is a... |
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Fox Sports Digital Hires Pete Vlastelica
Fox Sports Digital has appointed Yardbarker co-Founder & CEO Pete Vlastelica as its new Senior VP/Digital. Vlastelica replaces Jeff Husvar , who had been Fox Sports Digital Exec VP & GM since December '09, and will now shift to a new role within Fox Sports working on special project ...
Wally Hayward Leaving Cubs After Three Years
Veteran sports marketer WALLY HAYWARD is leaving his position as Cubs Exec VP and Chief Sales & Marketing Officer to form W Partners, a joint venture with the RICKETTS family that owns the club. W Partners will represent various teams, leagues and athletes on the sell side for sponsorship sa ...
EA Sold More Than 12 Million Copies Of "FIFA 13"
Electronic Arts, reporting earnings for its fiscal Q3 late yesterday, said it has sold more than 12 million units of "FIFA 13," representing a 23% increase compared to last year's sales pace. EA also said it generated more than $100M in digital net revenue from "FIFA 13" during Q3 and more than $230 ...
Tags: Media, Electronic Arts Inc., FIFA
Turner Sports Preps Bleacher Report TV Venture
Turner Sports and CNN are developing a significant TV venture involving digital sports media property Bleacher Report in which a series of Bleacher Report-branded segments will appear daily on CNN and Headline News. The three-to-four minute segments, covering sports news of the day, will begin a reg ...
Tags: Media
Joe Posnanski Leaving Sports On Earth
Sports On Earth columnist Joe Posnanski is leaving the site, just five months after the joint venture between MLBAM and the USA Today Sports Media Group formally launched, to join NBC Sports. The former SI writer and K.C. Star columnist was a featured member of the digital sports media site and am ...
Dodgers, TWC Officially Agree To Deal
Time Warner Cable's 25-year deal with the Dodgers became official this morning. The deal is worth nearly $8B and will lead to the creation of a sixth RSN for the L.A. market. The Dodgers will launch SportsNet L.A. in '14 through American Media Productions LLC, a fully owned subsidiary that the team ...
Tags: Media, Los Angeles Dodgers, Time Warner
At Bat App Coming To Blackberry 10 OS
MLBAM today will announce it intends to develop a version of its MLB.com At Bat mobile application for the new Blackberry 10 mobile operating system, to be released in time for Opening Day. MLBAM has worked with Research In Motion, Blackberry's maker, for years, but those devices have lagged well be ...
NFL To Launch "Fan Pass" For Super Bowl
NFL Digital Media next week will debut "Fan Pass," a behind-the-scenes look at Super Bowl XLVII featuring exclusive interviews, Google+ video hangouts and user-selected content via Twitter. Located at NFL.com/FanPass, the content initiative will cover the Super Bowl from a more entertainment-driven ...
Stats LLC Debuting UPS-Sponsored Index
Stats LLC today will debut its new proprietary UPS Team Performance Index for college basketball. The index, sponsored by the global shipper and NCAA's official logistics partner, measures team performance and efficiency across a variety of factors including shooting, rebounding, and ballhandling. S ...
D'Backs Prepping For Awards Ceremony
The D'Backs next Thursday will hold their second annual Most Valuable Partner Awards gala, with the event expanded this year to include a new fans' choice award. Launched last year as a means to inject energy into traditional team-run sponsor summits, the club's '13 Most Valuable Partner Awards even ...
Tags: Franchises, Arizona Diamondbacks



