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Eric Fisher

Eric Fisher covers baseball and digital media for SportsBusiness Journal/Daily.

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USA Today Sports Media Group Enters Multiyear Marketing Partnership With IndyCar

Published in SportsBusiness Daily on 02 / 26 / 15

USA Today Sports Media Group has entered a multiyear, official marketing relationship with the Verizon IndyCar Series in which the media outlet and its affiliated properties will be a preferred marketing partner of the motorsports series. IndyCar and its official sponsors will have the ability to wo...

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Tags: Media, IndyCar

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SportsBusiness Daily: Irving Named "NBA Live 14" Cover Athlete

EA Sports named Cavaliers G Kyrie Irving as its cover athlete for "NBA Live 14," its forthcoming attempt to revive its troubled basketball gaming franchise. Irving has already been actively involved in the development of the game, and has appeared in both online trailers for the game and at last m ...

SportsBusiness Daily: NFL.com Fantasy Offers New "Genius" Feature

NFL.com has created a new feature for its fantasy football offerings called "Fantasy Genius," a collaborative fan community to share fantasy information. Located at NFL.com/Genius and based in part on concepts of crowdsourcing and online messageboards, the destination allows fans to ask fantasy ques ...

Tags: Media, NFL

SportsBusiness Daily: Weiner: MLBPA To Name Deputy Exec Dir

MLBPA Exec Dir Michael Weiner today said the union plans to name a Deputy Exec Dir within roughly the next two weeks, the latest step in a developing a contingency plan stemming from Weiner's ongoing fight with brain cancer. Weiner has an inoperable brain tumor, and his condition has worsened cons ...

SportsBusiness Daily: Selig, Weiner Address Biogenesis Probe

MLB Commissioner Bud Selig and MLBPA Exec Dir Michael Weiner spent much of their separate sessions today with the Baseball Writers Association of America discussing the ongoing Biogenesis investigation. Selig once again did not offer much substantive comment on the matter, but said the probe will ...

SportsBusiness Daily: Home Run Derby Generates Smaller Donation

Last night's Chevrolet MLB Home Run Derby generated $529,000 in charitable donations. The notable figure of more than a half-million dollars was down from the $615,000 raised from last year's event in K.C., largely because just five gold-ball home runs, which generate more donation proceeds, were ...

SportsBusiness Daily: Selig Comments On Florida Franchises

MLB Commissioner Bud Selig , appearing this morning at a Politico Playbook breakfast event in N.Y., said he has not given up on achieving success for the league in Florida, despite the two franchises ranking at the bottom of the league in average attendance. The Rays are seeking to complete their s ...

SportsBusiness Journal: SI rallies assets behind ‘The MMQB’

Sports Illustrated executives are branding “The MMQB,” the forthcoming football-only website led by Peter King, “one of the most important things we’ve launched in the company’s history.” The creation of “The MMQB” represents the latest step in an e ...

Tags: Media

SportsBusiness Daily: Atlantic League Looking For New President

The independent Atlantic League is searching for a new president following a recent vote to restructure the baseball league's leadership. Current league president and Opening Day Partners Chair Peter Kirk, who operates five Atlantic League franchises, and league Founder & CEO Frank Boulton will ...

Tags: Leagues and Governing Bodies

SportsBusiness Daily: Fox Constructs Wiffleball Stadium

Fox Sports has constructed a temporary wiffleball stadium outside the midtown N.Y. HQs of corporate parent News Corp. to promote its coverage of the July 16 MLB All-Star Game. The attraction - free and open to the public from 11:00am-3:00pm ET today, tomorrow and July 15-16 – includes a scoreb ...

SportsBusiness Daily: TWC Turns To MLB To Promote WiFi

Former MLBer Bernie Williams will take part this morning in a Time Warner Cable press conference to promote the expansion of the company's WiFi network in N.Y. TWC recently activated 1,000 WiFi hotspots in Manhattan, part of a larger plan to have 10,000 across the five boroughs by the end of the y ...

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