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Eric Fisher

Eric Fisher covers baseball and digital media for SportsBusiness Journal/Daily.

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Twitter Sports Head Geoff Reiss Announces Tuesday Was Last Day At Company

Published in SportsBusiness Daily on 07 / 16 / 14

Learn more about Twitter Twitter Head of Sports Partnerships GEOFF REISS last night announced on his Twitter feed that he is leaving the company effective yesterday, an abrupt end to a tenure with the social media platform that began less than 11 months ago. The former PBA CEO, Rei...

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Tags: People and Pop Culture, Twitter

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SportsBusiness Daily: Run-Walk To Home Base Details Out Today

The Red Sox Foundation, New Balance and Massachusetts General Hospital today will announce details for the fourth annual Run-Walk to Home Base, a charity event designed to support clinical care and support for Middle East war veterans suffering combat stress and traumatic brain injury. The '13 event ...

SportsBusiness Daily: MLB Owners Gather For Quarterly Meeting

MLB owners today begin their two-day quarterly meeting in Chicago. The primary action item on the agenda is a formal ratification of new national TV contracts with ESPN, Fox and TBS that were struck this past summer and early fall. The trio of pacts, covering the '14-21 seasons, will more than doubl ...

SportsBusiness Daily: NBA Takes All-Star Voting To Social Media

The NBA today released its ballot for the '13 All-Star Game in Houston, and the league for the first time will allow fan voting for the game on Twitter, Facebook, and Chinese microblogs Sina Weibo and Tencent QQ. The new social media voting adds to existing fan voting mechanisms on digital platforms ...

SportsBusiness Journal: MLBAM keeps sites up in storm

Bucket brigades of diesel fuel carried up six flights of stairs, 5 and 10 gallons at a time. Provisioning of three different backup generators. Employees sleeping in a cold, dark office. Those were just a few of the steps MLB Advanced Media undertook in the four days after the Oct. 29 arrival of ...

Tags: Media

SportsBusiness Journal: Giants’ hot market proves solid

Despite an abrupt, four-game sweep and Hurricane Sandy-related supply chain disruptions, the hot market for San Francisco Giants World Series merchandise has drawn essentially even with the one following the club’s 2010 title. MLB executiv ...

Tags: Marketing and Sponsorship

SportsBusiness Daily: Yahoo Sports Back On Top Of ComScores

Yahoo Sports in October returned to the top of the comScore reach rankings of U.S. sports sites after losing the No.1 overall spot in September for just the second time in four years. Yahoo led the list with 45.5 million unique visitors, followed closely by ESPN with 44.4 million uniques. The rest o ...

Tags: Media

SportsBusiness Daily: Fancloud.com Becomes Part Of Yardbarker

Startup social media aggregator Fancloud.com has signed a partnership deal to become part of Fox Sports' Yardbarker network of sites. The California-based Fancloud.com compiles and curates tweets and sports news articles from more than 2,500 sources, and will supply content to Fox' Scout.com destina ...

Tags: Media

SportsBusiness Daily: Samsung Sponsors Pereira On FoxSports.com

FoxSports.com has signed a dedicated advertising deal with Samsung in which the electronics manufacturer will be the official sponsor for the online content of the network's NFL rules analyst Mike Pereira . Samsung will sponsor all of Pereira's online content on FoxSports.com, including columns, vi ...

SportsBusiness Daily: Pro Leagues Nimble In Sandy's Aftermath

In the wake of Hurricane Sandy's destruction in the greater N.Y. area, major U.S. professional sports leagues were forced to close their HQs, and operate under difficult circumstances. While the safety and well-being of the leagues' employees was always top priority, most offices remained opera ...

Tags: Leagues and Governing Bodies, NBA, NFL, MLB

SportsBusiness Daily: MLB Sees Record Social Media Commenting

MLB today said it recorded a league-record 1.2 million social media comments for last night's clinching World Series Game 4 win by the Giants. The total, generated with the aid of league partner Bluefin Labs, was 25% larger than Game 6 of last year's World Series that had held the record of the most ...

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