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Eric Fisher

Eric Fisher covers baseball and digital media for SportsBusiness Journal/Daily.

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Selig, Steinbrenner Express Support For MLB's Replay System

04 / 15 / 14

MLB Commissioner Bud Selig and several club owners today expressed support for the league's newly expanded instant replay system despite several high-profile issues in recent days and open questioning by some managers, including the Red Sox' John Farrell . Speaking at the MLB Diversity Business S...

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StubHub Signs Andrews For Female Promo

StubHub today introduced a new female-targeted promotional program called Girls Night Out, and has signed with ESPN personality Erin Andrews to be the spokesperson for the effort. In addition to encouraging women to attend more sporting events, Girls Night Out also involves a contest to win VIP ...

Tags: Marketing and Sponsorship

Sporting News Launches New App For IPad

Sporting News today introduced its dramatically reworked iPad experience, the Sporting News App, that combines original content, aggregated material from other news outlets, and a new navigation structure. Abandoning the pay model used since early last year for the now-shuttered Sporting News Today, ...

Tags: Media, Sporting News

FoxSports.com Upgrades NFL GameTrax

FoxSports.com has significantly updated its NFL GameTrax gametracker. Essentially left alone for five years, the new GameTrax features a heavy graphic integration with Fox Sports' broadcast elements, Twitter aggregation and faster data updates. The update also puts GameTrax in a much more competitiv ...

Tags: NFL Season Preview

Univ. Of Iowa Signs With StubHub/Paciolan

StubHub and Paciolan have struck an integrated ticketing deal with the Univ. of Iowa, marking the fifth major school to join the alliance in the last month, following Texas, Texas Tech, USC and Tennessee. Similar to the others, Iowa will offer a combined ticket product allowing for last-minute resal ...

Tags: Colleges, StubHub

Sales Of "Madden NFL" Up 10% In First Week

EA Sports said today it sold 1.4 million copies of "Madden NFL 12" in the week following its Aug. 30 retail release, up 10% year-over-year. The strong early returns were generally in line with analyst expectations, but codify a reversal in fortunes for the iconic title following the July end of the ...

Nationals To Host First Postgame Concert

The Nationals Saturday night will hold their first postgame, in-stadium concert with rock band Lifehouse, part of an aggressive series of promotions and discounts slated for the Labor Day weekend. Other efforts will include $5 ticket availability both Friday and Monday, and Sunday programm ...

Tags: Washington Nationals, Franchises

EA Sports Set To Open Branded Store

EA Sports on Friday will hold the official opening of its previously announced branded retail store at Charlotte Douglas Int'l Airport. The EA Sports Experience there will be the first of three planned openings this year, with a location at Salt Lake City Int'l Airport set to open next month, and an ...

Sporting News Today Publishes Last Issue

Today marks the last issue of Sporting News Today, but Sporting News plans to launch a new "free, personalized digital daily sports magazine" in September. Sporting News President and Publisher Jeff Price declined to comment on the forthcoming product, but a notice sent to Sporting News Today sub ...

College Hockey Games Headed To Fenway

The Red Sox and Hockey East Friday will announce a college ice hockey doubleheader for Fenway Park slated for Sat., Jan. 7. The Univ. of Vermont will play the Univ. of Massachusetts at 4:00pm ET, followed by the Univ. of Maine-Univ. of New Hampshire at 7:00pm. For the Red Sox's sister com ...

Tags: Events and Attractions

CBSSports.com Sold Out Of Fantasy Inventory

CBSSports.com execs said they are essentially sold out for the site's online advertising inventory for the upcoming fantasy football season, another indicator of spending and interest returning to the sector following the nearly five-month NFL lockout. Lead sponsors for CBSSports.com's fan ...

Tags: Marketing and Sponsorship, CBS

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