MLB Donates To PTSD Causes

MLB Charities and the Robert R. McCormick Foundation, through the ongoing Welcome Back Veterans effort, have made four $1M grants to organizations supporting treatment and research of post-traumatic stress disorder and traumatic brain injury for military veterans. The receiving groups are the Univ. ...

HBO Holds Screening For Flood Movie

  Watch The Spot HBO Sports yesterday held an invitation-only advance screening of its latest documentary "The Curious Case of Curt Flood," an event that drew former MLBPA Exec Dir Marvin Miller, current Exec Dir Michael Weiner, Flood's widow Judy Pace Flood, MLB Exec VP/Baseball Ope ...

Tags: Media, HBO

MLB Calling Tomorrow "Social Media Day"

MLB.com has designated tomorrow as its '11 "Social Media Day" to tie into the end of online voting for the upcoming All-Star Game. Fans liking any of the official Facebook pages of the 30 clubs will be entered into a sweepstakes to win a personalized All-Star Game jersey or a trip to the July 12 gam ...

Tags: Media, MLB

Yankees Finalize Hope Week Plans

The Yankees have finalized plans for the third iteration of "Hope Week," the club's week-long charitable initiative set this year for July 25-29. Much like the first two versions of Hope Week, the large-scale annual initiative will involve every player and coach and most of the front office for five ...

Tags: Franchises, New York Yankees

MLB FanFest To Feature Daily Themes

MLB has created theme days for each of the five-day run of FanFest, part of an overall effort to boost attendance at the interactive All-Star Game fan attraction. This year's event, slated for July 8-12 at the Phoenix Convention Center, will begin with Military Appreciation Day on Day 1 in which sp ...

Tags: Events and Attractions, MLB

MLB Posts Strong Weekend Attendance

MLB drew 1.646 million fans for its 45 scheduled games Friday-Sunday (June 17-19), its largest attendance for a 45-game weekend slate of games since Sept. 26-28, 2008. Overall, it was also the most highly attended MLB weekend since a 46-game set of games July 21-24, 2009, drew 1.684 million. Yesterd ...

"Madden" Exec Producer Frazier Leaving EA

Phil Frazier , Exec Producer of "Madden NFL" for EA Sports, has left the company after 14 years. Frazier, who had been one of the more prominent faces of the iconic video game franchise, is departing to pursue other career options, but it is not yet known where he will go next. A company statement ...

W.B. Mason To Sponsor Orioles, Nats

Office products supplier W.B. Mason has signed a pair of two-year sponsorship deals with the Nationals and Orioles, expanding beyond its prior MLB pacts with the Yankees, Red Sox and Phillies. The deals come in tandem with a substantial new entry by the company into the DC-Baltimore market. Assets i ...

EA Sports To Put Stores In U.S. Airports

EA Sports has partnered with retail development outfit The Paradies Shops to create several branded retail locations at U.S. airports. The first EA Sports store, to be located at Charlotte Douglas Int’l, is slated to open this fall, soon to be followed by ones at Will Rogers World Airport in ...

Nationals Opening Hospitality Area

The Nationals tonight will hold an invitation-only VIP reception to open their new Miller Lite Scoreboard Walk, built in collaboration with Danny Meyer 's Union Square Hospitality Group. First announced prior to the start of the season as part of a multiyear concessions deal between the team and ...