About The Author

Don Muret

Don Muret covers facilities for SportsBusiness Journal/Daily.

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NBA’s Kings: Virtual reality a potent sales tool for premium

Published in SportsBusiness Journal on 07 / 27 / 15

T he use of virtual reality has accelerated the sale of premium seats for Golden 1 Center , the Sacramento Kings’ arena set to open in October 2016. Team officials launched the marketing of club seats July 6 at the Xperience Center , th...

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Tags: Facilities

More Stories by this Author

03/30/15
SportsBusiness Journal: Breaking Ground: Hartford ballpark

T he sports development boom tied to mixed-use projects is not exclusive to major league markets. Hartford, Connecticut’s capital and a community of 125,000 residents, is building a minor league ballpark to help revive the city’s downt ...

Tags: Facilities

03/30/15
SportsBusiness Journal: Blockbuster tours to fill stadiums

This summer is shaping up to be one of the busiest for stadium concerts in 20 years, providing greater opportunities for teams to capture special-event income not subject to league revenue-sharing deals. As of last week, 95 concert dates had been confirmed at big league and major college stadiums ...

Tags: Facilities

03/26/15
SportsBusiness Daily: Delaware North Adds Self-Ordering Kiosks

Delaware North Sportservice has expanded its use of self-ordering kiosks in MLB by installing multiple machines at Great American Ball Park for the '15 season. The concessionaire has set up four kiosks along the third-base side of the main concourse that allow fans to order and pay for food ite ...

03/23/15
SportsBusiness Daily: Grateful Dead Add Levi's Stadium Dates

The Grateful Dead have extended their “Fare Thee Well” tour to include two concerts June 27-28 at Levi’s Stadium, according to sources. The Santa Clara performances join the July 3-5 dates the group initially booked at Soldier Field. The Dead originally planned for the Chicago con ...

03/23/15
SportsBusiness Journal: More money, tech in preview centers

The explosion in sports facility development over the past 18 months has resulted in a key secondary trend — the high-tech, multimillion-dollar preview centers that teams build to market their new venues. The centers, the traditional sales space used to showcase premium seats for stadiums a ...

Tags: Facilities

03/23/15
SportsBusiness Journal: Breaking Ground: Orlando City plans

E verything is coming up roses — purple ones — for Orlando City SC during the early stages of its inaugural season in Major League Soccer. After packing a renovated Citrus Bowl Stadium with 62,500 fans for its first MLS match Marc ...

Tags: Facilities

03/19/15
SportsBusiness Daily: Delaware North Taking Over Qualcomm

The city of San Diego has selected Delaware North Sportservice to operate the food service at Qualcomm Stadium, according to sources. Sportservice, Petco Park’s food provider since it opened in '04, was awarded the contract after the city issued an RFP in early January. An official announcemen ...

Tags: Facilities, Delaware North Cos., San Diego Chargers, NFL

03/16/15
SportsBusiness Journal: Breaking Ground: Daytona technology

T he group responsible for redeveloping Daytona International Speedway has brought new technology to the field to enable the renovation to be completed in three years. Under the design-build agreement with track owner International Speedway ...

Tags: Facilities

03/16/15
SportsBusiness Journal: Farmers deal served its purpose

Four years ago last month, AEG and Farmers Insurance revealed a blockbuster partnership tied to the proposed development of an NFL stadium in downtown Los Angeles. They announced a mammoth 30-year naming-rights deal valued at $600 million to $700 million, touted as the biggest agreement in sports. F ...

Tags: Marketing and Sponsorship, Facilities

03/16/15
SportsBusiness Journal: Plugged In: Patrick Dempsey

The sports activities in which movie and TV stars typically take part usually involve relaxed settings: soirees in suites, or tours of locker rooms. Such is not the case for Patrick Dempsey, star of ABC’s “Grey’s Anatomy.” His major interaction with sports is through Dempsey ...

Tags: People and Pop Culture

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