Centerplate Sees $88.44 Per Cap At Super Bowl

Lucas Oil Stadium concessionaire Centerplate reported a food and beverage per cap of $88.44 for Super Bowl XLVI. The per cap covers sales in general concessions and premium areas, reflecting total spending of more than $6M on food and drink for paid attendance of 68,658. The average spend falls in l ...

Padres-Verizon Deal Bringing Wi-Fi To Petco

The Padres have signed a long-term deal with Verizon Wireless that will bring wi-fi to Petco Park and upgrade the facility to meet the needs of 4G technology. The agreement, spanning more than 10 years and valued in the high-six to low-seven figures annually, is part of a larger technology platform ...

Royals Plan Solar Project At Ballpark

The Royals will announce today a new solar energy project for the coming season at Kauffman Stadium. In an effort to promote green technology, the MLB club will install 120 solar panels on the outfield canopy spanning the foul poles. The project is tied to the Royals’ partnership with local ut ...

Sodexo Gets F1 Track's Food Service Contract

Circuit of the Americas officials are expected to announce today that Sodexo has signed a long-term food service contract at the F1 track under construction in Austin. The Maryland-based company has a major presence in town at Univ. of Texas sports facilities. Sodexo operates concessions and premium ...

Centerplate Signs Deal With Farm Aid Around SB

Centerplate has signed a deal with Farm Aid to benefit the group’s food network at Super Bowl XLVI in Indianapolis. The partnership calls for Centerplate, the food provider at Lucas Oil Stadium, to donate $2 for every bowl of red beef chili, green pork chili and vegetarian white bean chili it ...

Tags: Facilities, Centerplate

FC Dallas Signs Deal With Legends Hospitality

FC Dallas has signed a 15-year deal with Legends Hospitality Management to operate concessions and premium dining at FC Dallas Stadium. The concessions company, co-owned by the Cowboys, takes over today at the seven-year-old facility, where Centerplate and Sodexo previously managed food se ...

Tags: Facilities, FC Dallas

Kevin Love Giving Away T'Wolves Tickets

T’Wolves F Kevin Love will pay for up to 1,000 tickets for the team’s home game against the Pistons next week under a promotion he announced on his Twitter account Thursday night. Fans who buy tickets to Monday’s Kings-T’Wolves game at Target Center can get free tickets i ...

Bobcats To Honor ABA Cougars This Season

The Bobcats will celebrate the region's ABA history by wearing retro Carolina Cougars jerseys for five games this season, according to industry sources. The promo is tied to a league-wide campaign in which NBA teams such as the Bobcats and Clippers will honor the local ABA heritage over the course ...

Tags: Franchises, Charlotte Bobcats

Gameday Merchandise Signs Hockey Canada

Gameday Merchandising has signed a five-year deal with Hockey Canada to sell merchandise at all of its amateur hockey events in Canada through '16. The agreement covers the International Ice Hockey Federation world junior and women’s world championships and Canada’s national age group co ...

Tags: Marketing and Sponsorship

BBVA Compass, Dynamo Ink Naming Rights Deal

The MLS Dynamo have sold naming rights to BBVA Compass Bank for their new stadium in a deal valued at $20M over 10 years, according to a source tied to the negotiations. The international bank gets its name on the stadium plus branding opportunities inside the 22,000-seat facility, including the cha ...