Browns Sign Legends To Merch Deal

The Browns have signed Legends Hospitality Management to a multiyear deal to run the merchandise at FirstEnergy Stadium and on the team's website, replacing FMI. The switch was made to increase variety for Browns fans and produce customized products in a more efficient and timely manner, said B ...

360 Architecture to Design Falcons' Stadium

360 Architecture, pending contract negotiations, has been selected to design a new $1B stadium project for the Falcons, according to the Georgia World Congress Center Authority. The authority announced the decision yesterday. The K.C.-based firm won the job over four other finalists: HKS, Popul ...

NCAA Final Four, WrestleMania Per Caps

The ‘13 NCAA Final Four in Atlanta produced a food and drink per cap of $21.50 for Saturday’s semifinals, said Georgia Dome GM Carl Adkins . Total sales were $1.5M from a crowd of 70,312. The per cap was $13.85 for Monday’s championship game with total sales of $970,839. Attendanc ...

Great Clips Sponsors Target Field Section

The Twins have signed a three-year deal with Great Clips for naming rights to a new group seating section at Target Field. The 200-seat Great Clips Great Seats, situated in sections 139-141 in the right-field corner, replaces old bleacher seats with seven rows of drink rails with stools. In addition ...

PPL Gets Naming Rights For Allentown Arena

Energy provider PPL has signed a 10-year naming rights deal for a new $177M arena under construction in Allentown, Pa. The deal’s financial terms were not disclosed. PPL Center, an 8,500-seat facility, will be the new home of the AHL’s Lehigh Valley Phantoms, and it is set to open for th ...

Browns Hire MSG's Matt Goodman

The Browns have hired Matt Goodman as their new VP/Corporate Partnerships. Goodman, most recently MSG VP/Corporate Hospitality, officially joins the Browns on Feb. 25, said Browns Exec VP & Chief Revenue Officer Brent Stehlik . Goodman and Stehlik previously worked together for about three ye ...

Staples Center Adopts AEG's Axs System

Staples Center, effective today, has officially switched its ticketing operation to Axs Ticketing from Ticketmaster. Beyonce’s June 26 concert at Staples Center, which kicks off her upcoming tour, will be the first event offered exclusively through the Axs system. Tickets go on sale Feb. 11. A ...

Mercedes' Branding Visible On Superdome During SB

The signs and branding tied to Mercedes-Benz, the luxury automaker holding the Superdome’s naming rights, will be visible during the Super Bowl XLVII broadcast on CBS, including the company’s logo on top of the facility’s roof. “The title sponsor for a stadium is something we ...

Tags: Facilities

A-B Named Latest 49ers Founding Partner

The 49ers have signed Anheuser-Busch to a 10-year deal as a founding partner at their new $1.2B stadium in Santa Clara. Financial terms were not disclosed, but founding partner deals at the major league level are valued at seven figures annually. Under the agreement, the brewer’s Bud Light bra ...

Tags: Facilities, Anheuser Busch, San Francisco 49ers

A-B, 49ers Ink Founding Partnership

The 49ers have signed Anheuser-Busch to a 10-year deal as a founding partner at their $1.2B new stadium in Santa Clara. Financial terms were not disclosed, but founding partner deals at the major league level are valued at seven figures annually. Under the agreement, the brewer’s Bud Light bra ...