About The Author

David Broughton

David Broughton is research director for SportsBusiness Journal.

Featured Story

Outback to Fathead: Sponsors activate at bowl games

Published in On The Ground on 12 / 08 / 14

We’ve been tracking for many years how college football bowl sponsors activate with their respective games. Outback, for example, will again this year host an annual welcome dinner in Tampa before its namesake game, with Auburn and Wisconsin players being this year’s guests. At last year...

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Tags: On The Ground

More Stories by this Author

10/06/14
SportsBusiness Journal: Forecast: Big growth ahead

North American sports properties’ biggest revenue streams will combine to total $70.7 billion in 2018, according to a report scheduled to be released this week by PricewaterhouseCoopers. That would be a 24 percent jump from 2013 and 17 percent more than what the company is projecting for ...

Tags: Research and Ratings

09/29/14
SportsBusiness Journal: Cardinals lead way in MLB local ratings

St. Louis Cardinals games on FS Midwest have proved to be baseball’s top local TV draw this season. • Ratings for Dodgers, Astros show the challenges of starting RSN Boosted by the Cardinals’ continued on-field success, St. Louis was on pace last week to have t ...

Tags: Media

09/29/14
SportsBusiness Journal: Dodgers, Astros show challenges

The two MLB teams that most recently launched their own regional sports networks suffered through historically low local ratings this season. With a little more than a week left in the regular season, the Los Angeles Dodgers’ 0.80 rating on SportsNet LA and the Houston Astros’ 0.35 ra ...

Tags: Media

09/22/14
SportsBusiness Journal: Agents, firm seek bankruptcy protection

Longtime NFL agents Ethan Lock and Eric Metz and the company they own, football player representation firm LMM Sports Management, each filed for Chapter 11 bankruptcy protection earlier this month. The two agents and their company, which represents 30 NFL players, filed for Chapter 11 reorganizat ...

Tags: Labor and Agents

08/28/14
SportsBusiness Daily: Poll: CFP Brings Renewed Interest

One-fifth of the respondents in a recent nationwide survey conducted by Civic Science on behalf of SportsBusiness Daily/Journal said college football’s new playoff system makes the postseason more interesting. Pittsburgh-based Civic Science operates real-time, in-market reader surveys for more ...

Tags: College Football Preview

08/18/14
SportsBusiness Journal: College construction heats up

Opening this fall McLane Stadium* Tenant (conference): Baylor University (Big 12) Estimated cost: $260 million Capacity: 50,000 Architect: Populous Contractor: Austin Commercial-Flintco Note: The stadium is named in honor of former Houston Astros owner Drayton McLane and ...

Tags: In-Depth, College Football Preview

08/04/14
SportsBusiness Journal: Who owns the teams?

Editor’s note: This story is revised from the print edition. Almost one quarter of Minor League Baseball’s 160 clubs are owned by 10 groups that have three or more teams in their portfolio. That number increases to roughly 38 percent if you add in the 11 groups that own two clubs ...

Tags: Franchises

07/28/14
SportsBusiness Journal: NFL preseason: Hall of Fame Game

Average viewership for last year’s Dolphins-Cowboys game topped 10 million. Photo by: GETTY IMAGES The NFL’s preseason schedule kicks off again this year wit ...

Tags: Media

07/28/14
SportsBusiness Journal: Saints dominate local preseason ratings

Don’t tell New Orleans Saints fans that NFL preseason games are meaningless. A SportsBusiness Journal analysis of preseason games broadcast locally over the past four seasons shows that the Saints scored the highest local ratings for their games, and did so by a wide margin. How domin ...

Tags: Media

07/21/14
SportsBusiness Journal: Study: ‘Green’ fans willing to spend

Fans who live “green” tend to spend more green, according to the results of a study scheduled to be presented this week at the fourth annual Green Sports Alliance Summit. The study, commissioned by Portland-based Green Sports Alliance and conducted by Turnkey Sports and Entertai ...

Tags: Research and Ratings

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