About The Author

David Broughton

David Broughton is research director for SportsBusiness Journal.

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Coke bubbles to top of mind with soccer fans

Published in SportsBusiness Journal on 01 / 16 / 17

In its sophomore year as an MLS sponsor, Coca-Cola not only has become the brand that soccer fans most likely associate with the league, but the relationship has become one of the soda maker’s most-recognized league-level partnerships. According to results of the annual MLS sponso...

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Tags: Research and Ratings

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