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Microsoft, NFL Unveil $400M Partnership; Headset Category Not Included05 / 21 / 13Microsoft and the NFL today unveiled a major partnership, pegged by sources at about $400M over five years. The pact, expanding on a prior relationship between the league and the company, includes sideline rights allowing coaches to use Surface tablets for communications, play calling and photo view... |
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USTA Holds U.S. Open Series Meeting
The USTA began hosting a three-day business meeting yesterday for the Olympus U.S. Open Series at the National Tennis Center, bringing together the top leaders in the sport in North America. WTA Chair & CEO Stacey Allaster and ATP Exec Chair & President Adam Helfant presented on the stat ...
Unions Not Arguing In Keller/EA Case
The major sports unions will not argue today in front of the Ninth Circuit Court of Appeals on behalf of former college football QB Sam Keller in his lawsuit against Electronic Arts after their attorney suddenly pulled out of the case. The sports unions -- the NFLPA, MLBPA, NBPA, NHLPA and MLSP ...
EA To Argue Player Image Cases
Electronic Arts will argue two cases at the Ninth Circuit Court of Appeals today, the latest in a series of lawsuits brought against the game maker for using athletes' images without their consent. In the most high-profile case, former college football QB Sam Keller is contending EA used his image ...
NFL Files Labor Charge Against Union
The NFL today filed an unfair labor practice charge against the NFLPA at the National Labor Relations Board, alleging with just 17 days to go before the expiration of the CBA that the union has for 20 months not been engaged in good faith negotiations. The NFL said in an e-mail sent to repor ...
NFL Owners Will Meet On March 3
The NFL confirmed owners will meet as a group March 3 in Ft. Lauderdale, the day the league’s CBA is set to expire. Committee meetings will precede the full ownership gathering on March 1-2, NFL Senior VP/PR Greg Aiello said. The early March meetings are a regular on the NFL calendar, but only as ...
NFL: Canceled Talks Are "Normal"
The NFL told its ownership Thursday that the canceled CBA talks with the NFLPA are part of “normal negotiations,” sources said. With 20 days to go before the expiration of the CBA, the two sides are significantly far apart in their proposals. “These kinds of things – ups and downs, bad sessions ...
Unions Can Argue On Keller's Behalf In EA Case
The Ninth Circuit Court of Appeals will allow an attorney representing the major sports unions to argue for five minutes next week on behalf of Sam Keller, a former college football QB suing Electronic Arts and the NCAA for allegedly using his image in video games without his permission. The fi ...
Keller Again Requests Unions Speak In EA Case
Sam Keller, a former college football QB suing Electronic Arts and the NCAA for allegedly using his image in video games without his permission, told a California appeals court in a filing yesterday that it was “critical” for the major sports unions to be given time to argue at the oral ar ...
Li Na Signs Deal With Haagen-Dazs
Australian Open women’s finalist Li Na will endorse Haagen-Dazs in a deal unveiled in Beijing this morning. It is believed to be the first athlete endorsement deal for the premium ice cream maker. The press conference, at a Haagen-Dazs store in the city, represents Li’s first appearance in ...
Tags: Marketing and Sponsorship, Tennis
Li Na To Endorse Haagen-Dazs
Australian Open women’s finalist Li Na will endorse Haagen-Dazs in a deal unveiled today in Beijing. It is believed to be the first athlete endorsement deal for the premium ice cream maker. The press conference was at a Haagen-Dazs store in the city and represents Li’s first appearance in her home ...



