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Christopher Botta

Christopher Botta covers hockey and soccer for SportsBusiness Journal/Daily.

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TD Garden Integrating LinkedIn Into New B2B Program

04 / 10 / 14

TD Garden today is announcing the formation of a B2B program that features the integration of LinkedIn for business leaders and other fans in the arena’s premium-seating areas. The program will debut next week for the start of the Stanley Cup Playoffs for the Bruins. Membership in the program,...

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Xbox Shirt Deal With Sounders FC Could End

MLS Sounders FC has been one of the league's most successful franchises since it began play in '09, and now it could be in the market for a new jersey sponsorship. The team has retained CAA Sports to explore opportunities because its jersey deal with Xbox could end after the ‘13 MLS season. So ...

Tags: Marketing and Sponsorship, MLS, Microsoft, Soccer

NHL Labor Talks Hit Snag

Talks between the NHL and NHLPA broke off today in Toronto, with Commissioner Gary Bettman all but rejecting the proposal that the union made yesterday. Meetings on economic issues will not resume until next Wednesday in Toronto. “There is still a wide gap between us, with not much time to g ...

NHLPA Unveils CBA Proposal

The NHLPA today unveiled its CBA proposal to league owners in Toronto during a meeting that lasted just under two hours. The union asked for a three-year deal with an option for a fourth year that would return to the current CBA if the owners decide they do not like it. The union’s propos ...

NHLPA Set To Give League CBA Offer

The NHLPA today will make a CBA proposal to the league's owners during a meeting in Toronto. It is expected that it will not be a direct response to the NHL's proposal of a month ago, which called for major cuts in the players' share of revenues. Instead, the proposal will include ideas on incr ...

NHLPA To Make CBA Counterproposal On Tuesday

The vast differences between the NHL and NHLPA on major financial issues became more clear this afternoon after a meeting in N.Y. that lasted less than two hours. NHL Commissioner Gary Bettman said after the meeting that the league has “no intention” of playing another season under the ...

NHL, NHLPA Continue CBA Talks Today

The NHL and NHLPA meet at the league offices in N.Y. today for the last of three consecutive days of CBA talks. The focus of yesterday's session remained on the owners' proposal, presented last Friday, which called for many givebacks from the union. "We met for two hours, give or take, and spent mos ...

NHL Labor Talks Continue Today

The NHL and NHLPA will meet again today in N.Y. after the two sides met for two and a half hours yesterday on the league’s most recent CBA proposal. After the meeting, the union said it was not ready to respond to the league’s outline from last week that included a reduction in the ...

MLS To Use Adidas' Elite System In '13

adidas and MLS announced that the league will integrate the adidas miCoach Elite System league-wide in the '13 season. The announcement, made at a press conference this morning in N.Y., comes ahead of the '12 AT&T MLS All-Star Game next Wednesday at PPL Park, which is set to be the world’s ...

Tags: Marketing and Sponsorship, MLS

EPL Club Chelsea Signs Engery Sponsor Gazprom

EPL club Chelsea and Russia-based Gazprom Marketing & Trading Ltd. yesterday announced a three-year energy partnership. Gazprom will become the club’s official global energy provider, supplying gas and power at Stamford Bridge and Chelsea’s training facility at Cobham. As part of the ...

Tags: Marketing and Sponsorship

SiriusXM To Title Winter Classic Fan Fest

The NHL's satellite radio partner SiriusXM secured title sponsorship of the Jan. 1 Hockeytown Winter Festival at Detroit's Comerica Park for two weeks in the run-up to the NHL Winter Classic at Michigan Stadium between the Red Wings and Maple Leafs. The deal reflects the growth of the Winter Classi ...

Tags: Marketing and Sponsorship, SiriusXM, NHL

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