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Christopher Botta

Christopher Botta covers hockey and soccer for SportsBusiness Journal/Daily.

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‘We’ve made a lot of progress in one year’

Published in SportsBusiness Journal on 08 / 11 / 14

Anthony LeBlanc, George Gosbee and the seven other owners of Arizona’s NHL team now have one full season under their belts, but this summer has been their first full offseason to market the team. That process has notably included the rebran...

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Tags: Franchises

More Stories by this Author

08/11/14
SportsBusiness Journal: Coyotes: ‘We’ve made a lot of progress’

Anthony LeBlanc, George Gosbee and the seven other owners of Arizona’s NHL team now have one full season under their belts, but this summer has been their first full offseason to market the team. That process has notably included the rebran ...

Tags: Franchises

08/04/14
SportsBusiness Journal: MLS All-Star Game a World Cup showcase

This week’s AT&T Major League Soccer All-Star Game in Portland will be a World Cup curtain call of sorts for the league. Nine members of the U.S. team for the World Cup in Brazil are participating in the Wednesday showcase at Providence Park, home of the Portland Timbers. Eight of the p ...

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08/04/14
SportsBusiness Journal: Bettman’s salary rose in lockout year

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Tags: Leagues and Governing Bodies

07/28/14
SportsBusiness Journal: Class with soccer's Sunil Gulati

“You’re here with an extraordinary opportunity. Wherever the journey takes you, have a high intolerance for the pain of others.” This was U.S. Soccer Federation President Sunil Gulati in early May, speaking before 190 students in a packed auditorium at Columbia University. It ...

Tags: In-Depth, Colleges

07/24/14
SportsBusiness Daily: U.S. To Host CONCACAF Women's Tourney

The U.S. will host the '14 CONCACAF Women’s Championship from Oct. 15-26, with first-round matches at MLS stadiums in K.C., DC and Bridgeview, Ill., and the semifinals, third-place match and championship game at PPL Park in Chester, Pa. The top three finishers will qualify for the '15 Women&rs ...

07/21/14
SportsBusiness Journal: Keeper of the Cup has a Fit in campaign

He is one of hockey’s most recognizable faces, appearing now in a second national TV campaign, yet he doesn’t play the game. Phil Pritchard, the Hockey Hall of Fame curator more commonly known for donning white gloves in his role as the personal attendant of the Stanley Cup, is in a s ...

Tags: Marketing and Sponsorship

07/21/14
SportsBusiness Journal: Football movie gets physical

Filming football scenes can be dangerous, as the first day of shooting a series of plays for the new movie “When the Game Stands Tall” proved — and even when the director in charge is Allan Graf, an offensive lineman for the 1972 national champion USC Trojans. Both of the stand- ...

Tags: In-Depth, Media

07/14/14
SportsBusiness Journal: Legacy of the Cup

The 2014 FIFA World Cup will be remembered as the point where international soccer crossed over into mainstream American culture. There was U.S. player Clint Dempsey kidding around with David Letterman on “The Late Show.” WORLD CUP COVERAGE ...

Tags: Events and Attractions

06/30/14
SportsBusiness Journal: U.S. Soccer: Big goals

When Clint Dempsey scored 30 seconds into the USA’s first World Cup game in Brazil, you could understand why Unilever executives were celebrating as loudly as any soccer fans. For its Degree Men deodorant brand, Unilever is not only a sponsor of U.S. Soccer, but it also has a personal servi ...

Tags: Marketing and Sponsorship

06/23/14
SportsBusiness Journal: Kings cement their success

Philip Anschutz finally raised the Stanley Cup over his head. When the Los Angeles Kings captured their second Stanley Cup in three years — this time, with a five-game final series victory over the New York Rangers earlier this month — the 74-year-old owner of the Kings was able to fu ...

Tags: Franchises

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