About The Author

Bill King

Senior writer Bill King writes special projects and covers combat sports and educational programs for SportsBusiness Journal/Daily.

Featured Story

David Reinsdorf, Son Of Jerry Reinsdorf, Dies At Age 51

03 / 03 / 14

David Reinsdorf , a Chicago real estate exec who was the eldest son of White Sox and Bulls Chair Jerry Reinsdorf , has died at the age of 51. The teams released a statement on behalf of the family today but did not provide details. " Jerry , Martyl and the entire Reinsdorf family appreciate the ...

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More Stories by this Author

04/21/11
Corona To Sponsor ESPN's "Friday Night Fights"

Four months after losing prominent boxing sponsor Tecate from its "Friday Night Fights" show, ESPN will replace the Mexican beer brand with its far larger competitor, Corona. The nation's No. 1 selling import beer debuts this week as presenting sponsor of the "Friday Night Fights" broadcast on both ...

Tags: Boxing, ESPN, Marketing and Sponsorship

04/21/11
Corona To Sponsor "Friday Night Fights"

Four months after losing prominent boxing sponsor Tecate from its "Friday Night Fights" show, ESPN will replace the Mexican beer brand with its far larger competitor, Corona. The nation's No. 1 selling import beer debuts this week as presenting sponsor of the "Friday Night Fights" broadcast on both ...

04/01/11
Debut Episode Of "Fight Camp 360" Airs Saturday

Viewers who tune in for the premiere of the Showtime-produced "Fight Camp 360: Pacquiao vs. Mosley" show, which debuts on CBS at noon ET Saturday, will get a glimpse behind the scenes of the early promotion of the fight. Much of the footage from the 30-minute show is dedicated to following the ...

Tags: Media, Boxing, CBS

10/27/10
Marketing Push Begins For Pacquiao-Margarito

The Nov. 13 Top Rank Boxing PPV featuring Manny Pacquiao-Antonio Margarito gets a run of mainstream exposure in the coming weeks, led off by Pacquiao’s appearance on the November cover of American Way, the in-flight magazine of American Airlines. The magazine debuts on Monday, with circulation ...

Tags: Events and Attractions, Boxing

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