About The Author

Bill King

Senior writer Bill King writes special projects and covers combat sports and educational programs for SportsBusiness Journal/Daily.

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Contenders: The weight game

Published in SportsBusiness Journal on 11 / 13 / 17

T alk boxing with anyone in the sports business who has looked beyond the glare of a few record-setting pay-per-views and you will hear one word that they find particularly troubling: fragmented. Promoters and fighters typically align with networks, which can make it difficult to put together m...

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Tags: In-Depth

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SportsBusiness Journal: Game Changers: Adrienne Lofton

Photo by: SHAWN HUBBARD W hen Adrienne Lofton left her job as a marketing manager with global retailer Target to lead the launch of upstart Under Armour’s first women’s line, she was energized by the approach of UA founder Kevin Plank. Adrienne Lofton ...

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SportsBusiness Journal: Game Changers: Kenyatta Bynoe

Photo by: DRAE BROWN W hen Kenyatta Bynoe was promoted to vice president of global brand marketing at Spalding last year, she was met with an empowering, yet daunting, mandate: Remake an iconic brand that had fallen behind in the spaces that were most relevant to the you ...

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SportsBusiness Journal: Stakeholders want to stem youth decline

Major League Baseball, the NBA, U.S. Olympic Committee, Nike, NBC Sports Group and a dozen other industry stakeholders will work together on a coordinated strategy to stem declines in youth sports participation as part of a three-year initiative set to be announced this week. Project Play 2020, t ...

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SportsBusiness Journal: Plugged In: Lawrence Epstein, UFC

Moments before Floyd Mayweather and Conor McGregor began their walk-ins on a historic night for combat sports, UFC Chief Operating Officer Lawrence Epstein found his way to his seat at T-Mobile Arena, where his 76-year-old father, Kenny, and teenage sons, Jake and Joe, were waiting. Not to be lost ...

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SportsBusiness Journal: Technology driving youth venue choices

When one of his sports commission clients saw a baseball tournament that had been profitable for a dozen years leave for Ripken Baseball’s six-field complex in Pigeon Forge, Tenn., sports tourism consultant Jon Schmieder called the operators to ask why they made the switch. They explained t ...

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SportsBusiness Journal: Bout overcomes history, distrust

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SportsBusiness Journal: High school sports participation

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SportsBusiness Journal: State of play: Youth sports

Participation in girls high school soccer has increased 10 percent or more in 16 states in the past five years. Photo by: GETTY IMAGES When the AAU’s director of sports considers some of the ...

Tags: In-Depth

SportsBusiness Journal: Sports business grows at top B-schools

George Foster had been a professor at Stanford’s business school for about a dozen years, long enough to be established after moving to the States from Australia, when the sports bug tugged at him hard enough that he thought about developing a sports management course. Fond of the co-teachi ...

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SportsBusiness Journal: Sports snapshots at business schools

Harvard University ■ Location: Boston ■ Pro team count: 5 ■ Connect: Business of Sports Club ■ Business school alums in the biz: Robert Kraft, owner, New England Patriots; Jonathan Kraft, president, New England P ...

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