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Austin Karp

Austin Karp is assistant managing editor for SportsBusiness Daily/Journal.

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Audience Analysis: Preakness Finishes Lower; NASCAR All-Star Race Up From '14

Published in SportsBusiness Daily on 05 / 22 / 15

NBC finished with 8.88 million viewers for the Preakness Stakes race segment last Saturday, which saw American Pharoah put himself in position for a possible Triple Crown win. The audience for the Preakness was down from 9.63 million viewers for California Chrome's win last year and down from 9.7 m...

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SportsBusiness Daily: ABC Leads College Football Overnights

ABC led all college football windows on Saturday with its 3:30pm ET regionalized telecast, which featured Boston College-Florida State and Wisconsin-Iowa. That window drew a 3.6 overnight rating, which topped ABC’s 3.3 overnight for USC-UCLA in primetime. ESPN’s top game on Saturday was ...

Tags: Research and Ratings

SportsBusiness Daily: Randy Moss Doc Draws Strong Audience

ESPN drew 2.17 million viewers for “Rand University” on Nov. 11, marking the net’s best documentary audience since the premiere of “The Book Of Manning” on Sept. 24, 2013 and eighth-best documentary audience since the “30 for 30” project began in ’09. ...

Tags: Media

SportsBusiness Daily: Overnight Ratings: Bama-Miss St Leads CFB

CBS drew the top college football overnight rating in Week 12 with Alabama’s win over Mississippi State in the 3:30pm ET window on Saturday. The game drew a 6.6 overnight, marking the second-best CFB rating of the season to date, behind only the 8.5 rating earned by ABC for Notre Dame-Flo ...

Tags: Research and Ratings

SportsBusiness Daily: Bama-LSU Top CBS Game This CFB Season

The annual Alabama-LSU matchup averaged 9.11 million viewers for their OT game on Saturday. That figure is the lowest for the regular-season matchup between the teams since it moved to primetime in ’11, but it was still well above figures in years when it aired in a late afternoon slot. S ...

Tags: Media

SportsBusiness Daily: Overnight Ratings: CBS Leads CFB

CBS’ SEC doubleheader topped all college football windows in Week 11, with Alabama’s OT win over LSU in primetime on Saturday leading the way with a 5.3 overnight rating. However, Alabama-LSU had competition from Ohio State-Michigan State in primetime on ABC (4.2 overnight), and CBS ...

Tags: Research and Ratings

SportsBusiness Daily: USOC Looks For More Content Around Games

USOC CMO Lisa Baird was a featured presenter as part of the Monetizing Media Assets Series, delivering notes on how to create and monetize content around the Olympics. As for what fans are looking for between the Games, Baird cited research done by the USOC, saying that “engagement is not ju ...

Tags: SMT Conference, USOC

SportsBusiness Daily: Execs Talk Streamlining Mobile Portfolios

The final panel of the ’14 NeuLion Sports Media & Technology Conference revolved around streamlining mobile portfolios to offer a personalized fan experience. NFL Dir of Mobile Operations Michael Park said “fan confusion” was a main impetus behind the league combining all mob ...

Tags: SMT Conference

SportsBusiness Daily: Networks, Leagues Figuring Out OTT Networks

Networks, sports properties and startups are eager to figure out what an over-the-top network could mean for their businesses and industries. The emerging OTT model was the topic of the opening panel of Day 2 of the ’14 NeuLion Sports Media & Technology Conference. MLS Digital VP Chris Sc ...

Tags: SMT Conference

SportsBusiness Daily: NBA Teams Embracing Advanced Analytics

While some pro teams have been using advanced analytics for years, such metrics are being measured more and more at the league level. The NBA is among the leagues at the forefront, having now installed six specialized motion-capture cameras at all 29 arenas. The league’s use of analytics was t ...

Tags: SMT Conference, NBA

SportsBusiness Daily: Execs Look Into The Future Of Sports Consumption

Demographic shifts and changing consumption patterns were the focus of the final panel on Day 1 of the ’14 NeuLion Sports Media & Technology Conference. Univision Deportes President Juan Carlos Rodriguez said that in the next five years, there will be a demographic shift so that “o ...

Tags: SMT Conference

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