About The Author

Austin Karp

Austin Karp is assistant managing editor for SportsBusiness Daily/Journal.

Featured Story

ESPN Seeing Rise In MLB Game Viewership At Midpoint Of '14 Regular Season

Published in SportsBusiness Daily on 07 / 22 / 14

Viewership for ESPN’s “Sunday Night Baseball” and the net's complete package of MLB games was up through the All-Star break, while Fox and MLB Network are down during the same period. “SNB” is building on a 6% viewership increase seen last season. ESPN’s Sunday...

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Tags: Media, MLB, MLB Network, ESPN, Fox, FS1

More Stories by this Author

04/04/14
SportsBusiness Daily: Final Ratings: MLB, IndyCar

ESPN averaged 2.28 million viewers for the “Sunday Night Baseball” opener featuring Dodgers-Padres, relatively flat compared to the 2.27 million viewers last year for Rangers-Astros. The “SNB” opener in ’12, which was actually on a Wednesday night, drew 2.42 million ...

Tags: Media

03/31/14
SportsBusiness Daily: Overnight Ratings: NASCAR, IndyCar

Fox drew a 3.8 overnight rating for the NASCAR Sprint Cup Series STP 500 from Martinsville Speedway yesterday. The same race during the last two years has been run on Final Four weekend and did not feature competition from men’s college basketball games. The net last year earned a 4.0 overnig ...

Tags: Research and Ratings

03/28/14
SportsBusiness Daily: NCAA Tourney Maintains Strong Viewership

CBS and Turner Sports are averaging a 6.0 fast-national rating and 9.3 million viewers through last night’s NCAA men’s basketball tournament games, marking the best figure through the first night of the Sweet 16 since '93. The rating also marks the best average through this period in 16 ...

03/24/14
SportsBusiness Daily: Overnight Ratings: NASCAR, PGA Tour

Fox drew a 4.0 overnight the NASCAR Sprint Cup Series Auto Club 400 from Fontana yesterday afternoon, down from a 4.5 overnight for the same race last year. NBC drew a 1.8 overnight for the final round of the PGA Tour Arnold Palmer Invitational yesterday, which saw Matt Every win his first Tour eve ...

Tags: Research and Ratings

03/21/14
SportsBusiness Daily: Marketing Panel Talks About The Next Generation

The closing panel at the '14 IMG World Congress of Sports on Thursday focused on how to reach the next generation of consumers. Brand-side marketers gave their thoughts on a variety of topics, such as where to put dollars, addressing digital natives, bringing some marketing in-house and the importan ...

Tags: Marketing and Sponsorship, IMG World Congress Of Sports

03/21/14
SportsBusiness Daily: Panel Talks About The Future Of Sports Business

The future of sports business was the focus of the opening panel on day two of the '14 IMG World Congress of Sports on Thursday, with topics that included attracting millennials, improving the at-venue experience, evolving technology and foreign ownership. Panelists included Yahoo VP/Sports & Ga ...

Tags: IMG World Congress Of Sports, Events and Attractions

03/20/14
On The Ground: Sports Marketing Forecast: Reaching the Next Generation

The closing panel at the 2014 IMG World Congress of Sports focused on how to reach the next generation of consumers. Brand-side marketers gave their thoughts on a variety of topics, such as where to put dollars, addressing digital natives, bringing some marketing in-house and the importance of havin ...

03/20/14
SportsBusiness Daily: IMG World Congress Panel Discusses The Future Of Sports Business

The future of sports business was the focus of the opening panel on day two of the IMG World Congress of Sports , with topics that included attracting millennials, improving the at-venue experience, evolving technology and foreign ownership. Panelists included Yahoo VP/Sports & Games Ken Fuchs ...

03/20/14
On The Ground: Sports 2025: Technology, millennials and the in-venue experience

The future of sports business was the focus of the opening panel on day two of the IMG World Congress of Sports, with topics that included attracting millennials, improving the at-venue experience, evolving technology and foreign ownership. Panelists included Yahoo VP/Sports & Games Ken Fuchs, T ...

03/20/14
SportsBusiness Daily: NBA's Adam Silver Touches On Digital Model

NBA Commissioner Adam Silver says the way that the NBA sells games on smartphones and tablets, and the way that fans consume them, is “pretty clunky,” and that he would like to find ways to simplify the process. “The existing combination of blackouts and multiple broadcasters ...

Tags: NBA, IMG World Congress Of Sports, Leagues and Governing Bodies

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