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Data Shows Brewers Led MLB Opening Day Radio Broadcasts Among Males 25-5405 / 22 / 13The Brewers led all MLB teams this year in the percentage of male listeners (40.8%) ages 25-54 who were listening to radio in the home market and tuned into the team's Opening Day game for at least five minutes, according to data from Arbitron. The Brewers have seen gains over the past two seasons i... Tags: Research and Ratings, Arbitron Co., MLB |
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Overnight Nielsen Ratings
ABC's Lakers-Heat telecast yesterday led all sports telecasts over the weekend with a 5.0 overnight Nielsen rating, marking the second-best non-Christmas Day ABC regular-season game ever. The net's telecast of Clippers-Knicks in the Sunday early afternoon window earned a 2.9 overnight. Meanwhile, C ...
Speed, MLB Net See Record Distribution In Feb.
Speed will roll into the ’13 NASCAR season distributed in 86.6 million U.S. TV homes, marking a record for the network. The channel, which is set to be rebranded as Fox Sports 1 this summer, had a previous record of 82.1 million homes set in April ’12. The net then saw seven months ...
Tags: Research and Ratings
CBS' Super Bowl Viewership Down
CBS earned a 46.3 fast-national Nielsen rating and 108.4 million viewers for last night’s Ravens-49ers Super Bowl XLVII telecast, down from the audience for the game the last two seasons. Ravens-49ers is down from a 47.0 rating and 111.3 million viewers for Giants-Patriots last year, which ...
Overnight Nielsen Ratings
On a weekend dominated by the Super Bowl , the PGA Tour and college basketball saw some impressive overnight Nielsen ratings. NBC earned a 3.3 overnight for the final round of the PGA Tour Waste Management Phoenix Open, which saw Phil Mickelson win by four strokes. That figure was up 65% from ...
Tags: Research and Ratings
Final Nielsen Ratings
NBC finished with a 7.1 rating and 12.2 million viewers for the NFL Pro Bowl last Sunday night, marking the least-viewed Pro Bowl since the event moved to the weekend before the Super Bowl. However, the audience was well above the figures for the game in the years leading up to the change in date. T ...
Tags: Media, Nielsen Media Research, ESPN, Golf Channel, NBC
NHL Opening Games Seeing Record Ratings
The opening games of the NHL regular season led to record ratings for both NBC and a slew of regional sports nets. NBC’s season-opening regional coverage on Saturday from 3:25-6:09pm ET, which featured Blackhawks-Kings and Penguins-Flyers, drew a 1.6 rating and 2.8 million viewers, marking the ...
SI, Runners World Ad Revenue Up
Sports Illustrated had $576.8M in ad revenue last year, marking the magazine's third straight year of ad revenue growth, but still well short of figures five years ago, according to data from Publishers Information Bureau. ESPN the Magazine ranked second among major sports publications last year wit ...
NBCSN Starts NHL Season In 77.9 Million Homes
NBC Sports Network heads into the start of the long-delayed NHL season in 77.9 million U.S TV homes, compared to 75.0 million homes at the start of last season (October ’11). Another Comcast-owned network -- Golf Channel -- began the PGA Tour season earlier this month in just under 84 millio ...
Tags: Research and Ratings
NFL Wild Card Weekend Auds Down Slightly
The four NFL Wild Card telecasts last weekend averaged 30.4 million viewers across NBC, CBS and Fox, down slightly from last year’s 31.0 million viewers, which included the most-watched Wild Card game on record (CBS’ coverage of the Broncos' OT win over the Steelers). Fox’ Seahawks ...
Bowl Game Viewership Up 6%
College bowl games across ESPN, ESPN2, ABC, Fox and CBS averaged 5.6 million viewers this season for 34 telecasts (excluding the Heart of Dallas Bowl on ESPNU), up 6.1% from 5.2 million viewers in ’11-12, but down from 9% from during the ’10-11 season. Viewership for ESPN’s five B ...
Tags: Media



