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Austin Karp

Austin Karp is assistant managing editor for SportsBusiness Daily/Journal.

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Audience Analysis: NFL Sees Lowest Divisional Playoff Weekend Viewership Since '09

Published in SportsBusiness Daily on 01 / 19 / 18

NFL Divisional weekend averaged 30.4 million viewers for four games across NBC, Fox and CBS, marking the lowest figure for the playoff round since ’09, when CBS and Fox averaged 28.8 million viewers. The four games last weekend were down 16% from Divisional weekend last year. ...

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