About The Author

Austin Karp

Austin Karp is assistant managing editor for SportsBusiness Daily/Journal.

Featured Story

Jimmie Johnson Leads Drivers In NASCAR TV Exposure, With Dale Jr. Ranking Second

Published in SportsBusiness Daily on 07 / 25 / 14

Heading into ESPN’s portion of the NASCAR Sprint Cup Series schedule, Jimmie Johnson leads all drivers in sponsor TV exposure, garnering $75.3M during points-race telecasts (26 telecasts including replays), according to data from sponsorship measurement firm Joyce Julius. Johnson has led all ...

Read More

Tags: NASCAR, Joyce Julius and Associates, Marketing and Sponsorship

More Stories by this Author

03/21/13
SportsBusiness Daily: ESPN Has Best College Basketball Audience

ESPN finished up the men's college basketball regular season (excluding conference tournaments) with an average of 1.37 million viewers for 135 games, marking the net's best audience ever. That figure tops last season's record-setting viewership of 1.35 million viewers. The audience also is slightly ...

Tags: Media, CBS, ESPN, NBC, NCAA, Basketball

03/20/13
SportsBusiness Daily: ESPN, TNT Face Shortage Of Heat Games

ESPN drew one of its strongest ratings ever during the regular season for the Heat's two-point win Monday over the Celtics, which extended the team's winning streak to 23 games, but the NBA's broadcast partners may not be able to capitalize on the Heat's quest to break the Lakers' 41-year-old streak ...

Tags: NBA, Media, Miami Heat

03/19/13
SportsBusiness Daily: NBC Sports Net Up Big With NHL

NBC Sports Network is averaging 448,000 viewers through 27 NHL games this season to date, putting the net on pace to have its best season yet. The net saw its previous high during the last rights deal with 348,000 viewers for games during the ’10-11 season. The net’s average during this ...

Tags: Media, NHL

03/18/13
SportsBusiness Daily: Overnight Nielsen Ratings

College basketball games  dominated the schedule of sporting events on TV over the weekend. The men's NCAA Basketball Championship Selection Show on CBS and the NASCAR Sprint Cup Series Food City 500 on Fox led all sports telecasts with each telecast earning a 4.4 overnight. Both telecasts ...

Tags: Research and Ratings

03/15/13
SportsBusiness Daily: MLB Net Gets Its Third Best Audience

MLB Network averaged 883,000 viewers for the Dominican Republic’s 3-1 win Thursday night over the U.S. in the World Baseball Classic, which ranks as net’s third-best audience all-time. The audience also passes the U.S.-Canada WBC game in pool play (760,000 viewers) as the net’s b ...

03/12/13
SportsBusiness Daily: Cable Sports Net Distribution For March

March Madness will begin its third season on cable TV in a few days. Each of Turner's three networks that will air men's NCAA Tournament games -- TBS, TNT and truTV -- are in fewer homes this March compared to the past two years. TBS is in 99.7 million homes this month, down from 99.9 million last y ...

Tags: Research and Ratings

03/11/13
SportsBusiness Daily: Overnight Nielsen Ratings

Fox’ NASCAR Sprint Cup coverage and NBC’s coverage of the final round of the WGC-Cadillac Championship led overnight Nielsen ratings for weekend sports telecasts. NBC earned a 4.4 overnight for yesterday’s final round from Doral, which saw Tiger Woods win for the seventh time a ...

Tags: Research and Ratings

03/08/13
SportsBusiness Daily: Final Nielsen Ratings

NBC Sports Network finished with 813,000 viewers last Sunday night for Canadiens-Bruins, marking the net’s fifth-best NHL regular-season audience yet. The telecast also was the net’s best Sunday night regular-season audience on record and best for a telecast involving a team from Canada ...

Tags: Media, NBC, Fox, UFC, NHL

03/04/13
SportsBusiness Daily: Overnight Nielsen Ratings

Fox’ NASCAR Sprint Cup Series race at Phoenix Int’l Raceway yesterday led all sports telecasts over the weekend with a 5.3 overnight Nielsen rating, up 6% from a 5.0 overnight last year and even with the overnight from two years ago. ABC had two NBA telecasts on Sunday. Thunder-Clipp ...

Tags: Research and Ratings, Nielsen Media Research

02/22/13
SportsBusiness Daily: NBC Sports Net Gets Best NHL Game Rating

NBC Sports Network averaged 901,000 viewers for Wednesday’s Flyers-Penguins matchup, marking the net’s second-best audience on record for an NHL game, while the game's 0.6 U.S. rating marks the net's highest-rated game on record. The telecast earned a 14.5 local rating in Pittsburgh an ...

Tags: Media, NHL, NBC, Comcast Corp.

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug