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Austin Karp

Austin Karp is assistant managing editor for SportsBusiness Daily/Journal.

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Jimmie Johnson Leads Drivers In NASCAR TV Exposure, With Dale Jr. Ranking Second

Published in SportsBusiness Daily on 07 / 25 / 14

Heading into ESPN’s portion of the NASCAR Sprint Cup Series schedule, Jimmie Johnson leads all drivers in sponsor TV exposure, garnering $75.3M during points-race telecasts (26 telecasts including replays), according to data from sponsorship measurement firm Joyce Julius. Johnson has led all ...

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Tags: NASCAR, Joyce Julius and Associates, Marketing and Sponsorship

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04/26/13
SportsBusiness Daily: Final Nielsen Ratings

The premiere of “What Would Ryan Lochte Do?” on E! averaged 807,000 viewers last Sunday in the 10:00pm ET slot. The show marked the net’s third-best audience of the week. The lead-in for the show, an E! News Special featuring Ryan Seacrest interviewing The Kardashians, averaged 1.4 ...

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04/24/13
SportsBusiness Daily: NBA Viewership Down, But Still Strong

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04/17/13
SportsBusiness Daily: Several Mags See Print Ad Revenue Rising

After seeing print ad revenue drop last year, ESPN The Magazine, Tennis and Golf Digest saw big upticks during Q1 of '13, according to data from the Publishers Information Bureau. Golf Digest saw a 27% increase in Q1 after the magazine had a 6% drop during all of last year . The publication also ha ...

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04/15/13
SportsBusiness Daily: Overnight Nielsen Ratings

Overnight ratings for sports telecasts over the weekend were led by coverage of The Masters on CBS. The NASCAR Sprint Cup Series had its first Saturday primetime race of the season, with Fox earning a 3.5 overnight for the NRA 500 from Texas Motor Speedway. That figure is down slightly from a 3.6 r ...

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04/10/13
SportsBusiness Daily: MLB Network Q1 Viewership Spikes

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Tags: Research and Ratings, Nielsen Media Research

04/09/13
SportsBusiness Daily: Fox Soccer Seeing Distribution Gains

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Tags: Research and Ratings

04/08/13
SportsBusiness Daily: Overnight Nielsen Ratings

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Tags: Research and Ratings, Nielsen Media Research

04/03/13
SportsBusiness Daily: Several RSNs Have Record MLB Opening Day

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03/25/13
SportsBusiness Daily: Overnight Nielsen Ratings

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03/22/13
SportsBusiness Daily: Final Nielsen Ratings

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Tags: Media, Nielsen Media Research

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