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Austin Karp

Austin Karp is assistant managing editor for SportsBusiness Daily/Journal.

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Audience Analysis: Preakness Finishes Lower; NASCAR All-Star Race Up From '14

Published in SportsBusiness Daily on 05 / 22 / 15

NBC finished with 8.88 million viewers for the Preakness Stakes race segment last Saturday, which saw American Pharoah put himself in position for a possible Triple Crown win. The audience for the Preakness was down from 9.63 million viewers for California Chrome's win last year and down from 9.7 m...

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On The Ground: BBDO’s Lubars on honest marketing and why sports is great for bra ...

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Tags: Media, NCAA, ESPN, CBS, FS1

SportsBusiness Daily: Cable Sports Net Distribution In March

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Tags: Research and Ratings

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Tags: Media

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Tags: Research and Ratings, NBC

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