About The Author

Austin Karp

Austin Karp is assistant managing editor for SportsBusiness Daily/Journal.

Featured Story

Audience Analysis: Belmont Hits Multiyear Low; U.S.-Mexico Qualifier Big For Univision, FS1

Published in SportsBusiness Daily on 06 / 16 / 17

NBC last Saturday afternoon drew 4.92 million viewers for the race segment of the Belmont Stakes, marking the event’s lowest figure since ’10, when ABC averaged 4.74 million viewers. There were two races in that time frame that featured horses seeking the Triple Crown (’15 and &rsq...

Read More

Tags: Media

More Stories by this Author

SportsBusiness Daily: MasterCard Draws Social Exposure During MLB ASG

MasterCard during the period around the MLB All-Star Game (July 8-15) saw $1.1M worth of earned media value across Facebook, Twitter and Instagram, with an average of $2,300 per post related to MLB’s official credit card company, according to data from social media measurement firm Hookit. Of ...

Tags: Research and Ratings, MLB, MasterCard

SportsBusiness Daily: NBCSN Down Slightly For Brickyard 400

NBCSN led all sports telecasts over the weekend with a 2.8 overnight rating for the NASCAR Sprint Cup Series Brickyard 400 yesterday, but that figure is down slightly from a 2.9 last year and down from a 3.2 overnight on ESPN in '14. NBCSN on Saturday afternoon also drew a 1.0 overnight for the Xfin ...

Tags: Research and Ratings

SportsBusiness Daily: NBC Sports Viewership Mixed For British Open

NBC finished with 4.9 million viewers for the final round of the British Open last Sunday, which saw Henrik Stenson hold off Phil Mickelson for his first major win. That figure marks the best final round for the British Open since it left for ESPN prior to the '10 event. ABC drew 5.55 million viewer ...

Tags: Media

SportsBusiness Daily: NBCSN Sees Drop For NASCAR

NBCSN yesterday afternoon drew a 2.0 overnight rating for the NASCAR Sprint Cup Series race from New Hampshire, down from a 2.3 overnight last year. Dale Earnhardt Jr. sat out yesterday's race with concussion-like symptoms. That figure topped the 1.6 overnight for last night's Red Sox-Yankees on ESP ...

Tags: Research and Ratings

SportsBusiness Daily: Wimbledon Men's Final Low For ESPN

ESPN drew 1.79 million viewers for Andy Murray's three-set win over Milos Raonic in the men's final at Wimbledon last Sunday, marking the net's lowest figure since it acquired full rights prior to the '12 event. It also is the lowest figure for the men's final in at least a decade. Last year's Novak ...

Tags: Media, ESPN, Wimbledon

SportsBusiness Daily: Euro 2016 Finale Audience Down For ESPN

ESPN finished with 4.54 million viewers for the Euro 2016 finale, which saw Portugal beat host country France. That figure is down slightly from the net's 4.58 million viewers for Spain-Italy in '12. That figure also is higher than the top audience for the Copa America Centenario last month -- 3.29 ...

Tags: Media

SportsBusiness Daily: Cano Leads MLBers In Social Media Prowess

Mariners 2B Robinson Cano is the top-billed MLBer on social media heading into the All-Star Game, while Angels CF Mike Trout is not far behind, according to data from social media measurement firm MVPindex. Cano, who endorses New Balance, posts frequently on his Twitter feed, and even had some recen ...

Tags: Research and Ratings, MLB

SportsBusiness Daily: Fox Up For U.S. Women's Open Finish

Fox drew a 1.0 overnight rating for the final round of the U.S. Women's Open yesterday from 3:00-8:15pm ET, which saw Brittany Lang win in a playoff over Anna Nordqvist at CordeValle Golf Club outside S.F. That figure is up from a 0.7 overnight for last year’s final round, which was Fox Sport ...

Tags: Research and Ratings

SportsBusiness Daily: Swim Trials Down For NBC Primetime Windows

NBC saw a sharp drop for its primetime coverage of the U.S. Olympic Swim Trials this year after a record-setting Trials in '12. The net during seven primetime windows from June 26-July 3 (Sunday-Sunday) averaged 4.9 million viewers, down 26% from 6.69 million viewers in ’12, when the net aire ...

Tags: Media

SportsBusiness Daily: Phelps-Lochte Showdown Scores On NBC

The overnight rating for the U.S. Olympic Swim Trials on Friday night led all sports telecasts from over the July 4 weekend. NBC on Friday from 8:00-9:00pm ET drew a 3.3 overnight for swimming coverage, which included Michael Phelps holding off Ryan Lochte to win the 200-meter individual medley ...

Tags: Research and Ratings

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug