About The Author

Austin Karp

Austin Karp is assistant managing editor for SportsBusiness Daily/Journal.

Featured Story

Audience Analysis: PGA Championship Final Round Lowest Since '12; Yanks-Sox Up Big

Published in SportsBusiness Daily on 08 / 18 / 17

CBS finished with 4.91 million viewers for the final round of the PGA Championship, marking the least-viewed Sunday for the major since ’12, when it went up against the London Games. The only other PGA final round in the past decade to draw fewer viewers was in '08, which also was played oppos...

Read More

Tags: Media

More Stories by this Author

08/18/17
SportsBusiness Daily: PGA Champ. Lowest Final Round Since '12

CBS finished with 4.91 million viewers for the final round of the PGA Championship, marking the least-viewed Sunday for the major since ’12, when it went up against the London Games. The only other PGA final round in the past decade to draw fewer viewers was in '08, which also was played oppos ...

Tags: Media

08/14/17
SportsBusiness Daily: Sox-Yanks Delivers Big MLB Number For ESPN

ESPN last night drew a 2.1 overnight rating for Red-Sox-Yankees, marking the net's best MLB game rating outside of season openers since '14. The net has the same matchup on "Sunday Night Baseball" in three weeks. PURE MICHIGAN : NBCSN yesterday afternoon drew a 2.0 overnight for the Monster Ene ...

Tags: Research and Ratings

08/14/17
SportsBusiness Daily: Fanatics Authentic Signs Deal With Aaron Judge

Fanatics Authentic today added Yankees RF Aaron Judge to its roster of athletes with exclusive deals for memorabilia and collectibles. The multiyear pact marks Judge’s first agreement in the autograph/memorabilia space. The '17 Home Run Derby winner and current front-runner for AL Rookie of th ...

Tags: Marketing and Sponsorship

08/14/17
SportsBusiness Daily: Aaron Judge Signs With Fanatics Authentic

Fanatics Authentic today is announcing the addition of Yankees RF Aaron Judge to its roster of athletes with exclusive deals for memorabilia and collectibles. The multiyear pact marks Judge’s first agreement in the autograph/memorabilia space. The '17 Home Run Derby winner and likely AL Rook ...

08/11/17
SportsBusiness Daily: "Hard Knocks" Audience For Bucs A Mixed Bag

HBO averaged 671,000 viewers for the season premiere of "Hard Knocks" on Tuesday night, which this season focuses on the Buccaneers. That figure is up 32% from last season, when the premiere episode focusing on the Rams averaged 509,000 viewers. That telecast ran up against the Rio Games. Two years ...

Tags: Media

08/08/17
SportsBusiness Daily: Lagardère Sports Makes Several Promotions

Lagardère Sports today announced a reorganization of its consulting division and experiential marketing team at Rooftop2 Productions, which Lagardère acquired last August . Lagardère Sports Exec VP/Global Consulting KERN EGAN has been promoted to President of Consulting for t ...

Tags: People and Pop Culture

08/07/17
SportsBusiness Daily: Women's British Open Sunday Best In A Decade

The final round of the WGC-Bridgestone Invitational on CBS and the Monster Energy NASCAR Cup Series race from Watkins Glen Int’l on NBCSN led all sports telecasts over the weekend. Both telecasts drew a 1.9 overnight rating. The figure for the NASCAR race was down from last year, when it drew ...

Tags: Research and Ratings

08/04/17
SportsBusiness Daily: Univision Sets MLS All-Star Game Record

Univision averaged 1.5 million viewers for the MLS All-Star Game on Wednesday night, marking the net’s best figure on record for the event. The MLS All-Stars took on Real Madrid this year, losing in penalty kicks. The 1.5 million viewers also is the best audience on any net, English or Spanish ...

Tags: Media

07/31/17
SportsBusiness Daily: Fanatics Signs Multiyear Deal With Bears

Fanatics is continuing its heavy NFL push as training camps get under way, and today will announce a multiyear deal with the Bears to operate the club’s e-commerce platform. A new online store, store.chicagobears.com, has already launched. The team's e-commerce ops were previously run by Delaw ...

07/28/17
SportsBusiness Daily: Brickyard 400 Sees Best Viewership Since '11

The Monster Energy NASCAR Cup Series Brickyard 400 on NBC averaged 5.63 million viewers on Sunday night, marking the race’s best figure since ’11, when ESPN averaged 6.38 million viewers. The race from Indianapolis Motor Speedway had a two-hour delay at the start that forced the telecast ...

Tags: Media, NASCAR

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug