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Alex Silverman

Alex Silverman is a staff writer for SportsBusiness Daily/Journal.

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National Car Rental Adds Outfield Signage With Mets, Royals, Angels

Published in SportsBusiness Daily on 07 / 24 / 15

National Car Rental this week announced team-level deals with three MLB clubs – the Royals, Mets and Angels – to go along with a sponsorship of the Cardinals announced earlier this season. Financial terms of the deals were not disclosed, but National receives category exclusivity and the...

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07/24/15
SportsBusiness Daily: National Car Rental Adds Outfield Signage Deals

National Car Rental this week announced team-level deals with three MLB clubs – the Royals, Mets and Angels – to go along with a sponsorship of the Cardinals announced earlier this season. Financial terms of the deals were not disclosed, but National receives category exclusivity and the ...

07/15/15
SportsBusiness Daily: Islanders Ink Deal With Draft Ops

The Islanders and Barclays Center have agreed to a three-year, mid-seven figure partnership with daily fantasy sports operator Draft Ops, which includes the entitlement of an ice-level premium seating area and an activation space on the main concourse level. The Draft Ops Ice Club will extend from t ...

Tags: Marketing and Sponsorship, New York Islanders

07/14/15
SportsBusiness Daily: Islanders, Barclays Center Reach Deal With Draft Ops

Draft Ops will also receive TV-visible signage, in-arena LED signage, an ad-clad Zamboni and the backdrop for both team and facility press availability.

07/08/15
SportsBusiness Daily: OneUp Sports Develops Tottenham Mobile App

Mobile technology company OneUp Sports has partnered with EPL club Tottenham Hotspur to develop the team’s official app for both iOS and Android, called Spurs Go. The app utilizes beacon technology to allow visitors to White Hart Lane access to discounts and exclusive content. In addition, use ...

07/01/15
SportsBusiness Daily: Minding My Business: Orlando City's Chelsey Clifton

Clifton (r) listens to one band so frequently  that it gets on her boyfriend's nerves Name : Chelsey Clifton Position : Orlando City SC Dir of Premium Sales Age : 29 Where I’ ...

Tags: People and Pop Culture, Orlando City SC, MLS

06/10/15
SportsBusiness Daily: Minding My Business: NCAA's Bob Williams

Williams' favorite book is "Boys In The Boat," which emphasizes the importance of teamwork Name : Bob Williams Position : NCAA Senior VP/Communications Age : 57 Where I’m fro ...

Tags: People and Pop Culture, NCAA

06/04/15
SportsBusiness Daily: Ganassi, 360Fly Reach Sponsorship Deal

Chip Ganassi Racing has reached a partnership with upstart camera company 360Fly that includes primary sponsorship of cars at four Global Rallycross events this season, as well as a behind-the-scenes content initiative across all of CGR’s teams. 360Fly, which in August will bring to market a m ...

06/02/15
SportsBusiness Daily: Royals Make Snapple Official Iced Tea Partner

The Royals this weekend will begin serving Snapple products at Kauffman Stadium as part of a new deal making the brand the official iced tea of the club. An announcement of the multiyear deal is expected in the coming days. Financial terms were not disclosed. Royals VP/Marketing & Business Devel ...

Tags: Marketing and Sponsorship, Kansas City Royals

05/18/15
SportsBusiness Journal: NBC to air 10 hours of Nitro Circus

Editor’s note: This story has been updated from the print edition. NBC Sports will air 10 hours of Nitro Circus content this year as part of a new multiyear deal with the company led by well-known action sports figure Travis Pastrana. “Nitro Circus: Revolution Day,” a 90- ...

Tags: Media

05/13/15
SportsBusiness Daily: Minding My Business: Marlins' Larry Blocker

Blocker enjoys going to his son's baseball games and his daughter's soccer games Name : Larry Blocker Position : Marlins Senior Dir of Game Presentation & Events Age : 45 Where I&rs ...

Tags: People and Pop Culture, Miami Marlins, MLB

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