About The Author

Adam Stern

Adam Stern is a staff writer for SportsBusiness Daily/Journal.

Featured Story

New Daytona President Chip Wile Discusses Transition, Upcoming NASCAR Weekend

Published in SportsBusiness Daily on 06 / 30 / 16

Two months after adding President of Daytona Int'l Speedway to his résumé, the first NASCAR race weekend comes this week for Chip Wile, who officially succeeded Joie Chitwood III on May 1. After going from being president of one of the sport’s smaller tracks in Darlington, S.C., ...

Read More

Tags: NASCAR, Events and Attractions

More Stories by this Author

06/30/16
SportsBusiness Daily: Chip Wile Discusses New Daytona Role

Two months after adding President of Daytona Int'l Speedway to his résumé, the first NASCAR race weekend comes this week for Chip Wile, who officially succeeded Joie Chitwood III on May 1. After going from being president of one of the sport’s smaller tracks in Darlington, S.C., ...

Tags: NASCAR, Events and Attractions

06/29/16
SportsBusiness Daily: Tharp Named Darlington Raceway President

ISC this morning named NASCAR Senior Dir of Competition Communications Kerry Tharp President of Darlington Raceway, completing a search that took a few months. Tharp, who worked in the Univ. of South Carolina’s sports information office for two decades before coming to NASCAR in '05, replace ...

06/26/16
SportsBusiness Daily: NASCAR, Microsoft Team For App

NASCAR and Microsoft for today’s Sprint Cup Series Toyota/Save Mart 350 at Sonoma Raceway are debuting a new competition-focused app that will streamline the sanctioning body’s race management system. The Race Management App, which is not consumer-facing to start and leverages Microsoft& ...

06/20/16
SportsBusiness Daily Global: Ford Taking Many Officials To Le Mans

Ford had around 700 guests at this weekend’s FIA World Endurance Championship 24 Hours of Le Mans in Le Mans, France, including many of its top execs, underscoring the high level of importance it has put around the event. The Michigan-based automaker announced at last year’s event that i ...

Tags: Marketing and Sponsorship, Europe

06/20/16
SportsBusiness Journal: Team offers guaranteed media impressions

Single-car NASCAR Sprint Cup team Circle Sport-Leavine Family Racing has begun operating under a new sponsorship model that offers companies guaranteed media impressions, a move believed to be the first of its kind in the sport. Under the standard sponsorship model for the sport, brands pay teams ...

Tags: Marketing and Sponsorship

06/20/16
SportsBusiness Journal: IndyCar sets site selection process

The Verizon IndyCar Series has formalized the way the sanctioning body determines new race locations amid heightened interest from prospective promoters. The series began sending out information packets in recent months to groups and tracks that expressed interest in hosting a race in 2017, 2018 ...

Tags: Leagues and Governing Bodies

06/17/16
SportsBusiness Daily: Ford Taking Many Officials, VIPs To Le Mans

Ford will have around 700 guests at this weekend’s FIA World Endurance Championship 24 Hours of Le Mans in Le Mans, France, including many of its top execs, underscoring the high level of importance it has put around the event. The Michigan-based automaker, which announced at last year’s ...

Tags: Marketing and Sponsorship, Ford

06/13/16
SportsBusiness Daily: Media Tour For JGR Driver Daniel Suarez

NASCAR and Joe Gibbs Racing today rolled out plans for a media tour this week around Xfinity Series driver Daniel Suarez after he became the first Mexican driver to win a national series race this past weekend. For more than a year now, NASCAR and JGR have had plans in the works to leverage the hi ...

06/13/16
SportsBusiness Journal: With Sprint’s exit, tracks check Vision

Ahead of Sprint stepping down as NASCAR’s Cup Series title sponsor next year, track operators are preparing for a shift in their video board model, which has long been offset by the sport’s naming-rights partner. When Nextel came into the sport in 2004, it — and its eventual pur ...

Tags: Marketing and Sponsorship

06/10/16
SportsBusiness Daily: NASCAR, RISE Launch New Ad

NASCAR and RISE, the anti-discrimination group founded by Dolphins Owner Stephen Ross , on Friday jointly debuted a new ad with NASCAR drivers. The spot, which will air during coverage of national series races this weekend at Texas Motor Speedway and Michigan Int'l Speedway, shows veterans like Ji ...

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug