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Adam Harris

Adam Harris is assistant editor for SportsBusiness Daily.

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Here's The Pitch: The Sports Business Year In Marketing

12 / 18 / 13

There was no shortage of marketing issues that left their mark on the industry this year. Below are some of the people, campaigns and ideas that made headlines in '13. A COSTLY MISTAKE : Michael Waltrip Racing loses one of its top sponsors following its race manipulation scandal, as NAPA decid...

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Tags: Year End

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10/30/13
Minding My Business With BDA's Alyson Furch

After eight years with the Knicks and MSG Sports,  ALYSON FURCH joined BDA Sports Management in July as Dir of Corporate & Client Communications. The new gig allowed her to stay in N.Y., but shifting roles from a pro sports franchise environment to BILL DUFFY 's agency has Furch focu ...

Tags: People and Pop Culture

08/22/13
ESPN's Skipper Talks NBA Rights, A La Carte

ESPN President John Skipper said the net is intent on remaining a broadcast partner with the NBA and he expects "to be aggressive in doing that.” Skipper said during ESPN's Media Day yesterday, “There are plenty of live sports rights, but the ones that make a difference are scarce.&rdquo ...

Tags: Media, ESPN

08/21/13
ESPN Adds Bettis, Brunell As Analysts

ESPN will add former NFLers Jerome Bettis and Mark Brunell to its cast of analysts for "NFL Live" and "SportsCenter." Bettis previously worked for two seasons on NBC's "Football Night In America." ESPN NFL Studio Shows Senior Coordinating Producer Seth Markman said, "Jerome was always on my li ...

08/21/13
Cowherd Talks About New ESPN2 Football Show

ESPN has decided on a very simple and straightforward title for Colin Cowherd's new football show, calling it "Colin's New Football Show." The weekly, hour-long show on ESPN2 is set to debut Sept. 8 at 9:00am ET and will be heavy on NFL analysis, but will include some thoughts on college games from ...

Tags: Media, ESPN

08/14/13
Minding My Business With Panthers' Riley Fields

NFL Panthers Dir of Community Relations RILEY FIELDS began working with the team during the '03 season, which ended with the franchise's only Super Bowl appearance. While Fields calls that year "magical and memorable," it is the day-to-day details behind  initiatives such as bringing in Make- ...

Tags: People and Pop Culture, Carolina Panthers, NFL

04/24/13
Minding My Business With Elisa Padilla

One of six children and a self-described "inner city kid" from Newark, Nets and Barclays Center VP/Marketing ELISA PADILLA sharpened her marketing chops with HBO Sports, Nickelodeon, AT&T, the NBA and the Knicks before returning to her hometown in '10. But shortly after arriving at the Ne ...

Tags: People and Pop Culture, Brooklyn Nets, NBA

04/18/13
Vulcan Sports' McLoughlin Focused On Seahawks

Vulcan Sports & Entertainment CEO Peter McLoughlin sat for a featured interview in the first of Wednesday's afternoon sessions at the '13 Sports Facilities & Franchises Conference . While his role includes oversight of the Trail Blazers, MLS Sounders and CenturyLink Field, McLoughlin note ...

04/17/13
Sharks VP Mastalir To Join Vulcan Sports

Vulcan Sports & Entertainment CEO Peter McLoughlin today at the '13 Sports Facilities & Franchises Symposium announced that Sharks VP/Corporate Partnerships Eric Mastalir will join Vulcan in the newly created position of Chief Commercial Officer. Mastalir, who previously worked for Mal ...

01/25/13
Assessing Armstrong, Te'o Crisis Management

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Tags: Marketing and Sponsorship

11/02/12
Pro Leagues Nimble In Sandy's Aftermath

In the wake of Hurricane Sandy's destruction in the greater N.Y. area, major U.S. professional sports leagues were forced to close their HQs, and operate under difficult circumstances. While the safety and well-being of the leagues' employees was always top priority, most offices remained opera ...

Tags: Leagues and Governing Bodies, NBA, NFL, MLB

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