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Closing Bell

Dak Prescott Headlines New DirecTV Campaign For NFL Sunday Ticket

Cowboys QB Dak Prescott, Steelers WR Antonio Brown and Falcons LB Vic Beasley will appear alongside fans in DirecTV's upcoming ad campaign for NFL Sunday Ticket (DirecTV). Prescott has "seen the endorsement opportunities roll in" since his strong rookie campaign. Companies such as Keurig, Pepsi, Tostitos and Campbell’s Chunky Soup have "made deals with Prescott this offseason" (FANRAGSPORTS.com, 7/20). Prescott may be replacing Peyton Manning as DirecTV's center spokesperson, though that "won't be an easy task." Manning "set a high bar with his hilarious commercials over the years" (SECCOUNTRY.com, 7/20). 

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

Learn more about your ad choices. Visit megaphone.fm/adchoices

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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