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3M To Sponsor Jeff Gordon's Ride, Parting Ways With Greg Biffle In '15
Published August 12, 2014
3M currently sponsors the Roush Fenway Racing's No. 16 Sprint Cup Ford driven by Greg Biffle, who now has a "glaring sponsorship need" for '15. When RFR announced that Biffle had re-signed with the team, it said that there were "sponsorship opportunities available" (SPORTS.YAHOO.com, 8/12). Roush Fenway Racing President Steve Newmark tweeted, "We have some exciting '15 partnership announcements for the No 16 coming in the next few weeks and look forward to sharing soon" (TWITTER.com, 8/12).