SBD/Closing Bell

MLB Postseason Digital Metrics Up From '12 With 296.4 Million Visitors

MLBAM on Friday said it generated 296.4 million visitors during the postseason, up 43% compared to last year's playoffs. Other digital metrics from MLB's postseason include 152 million live and on-demand video streams accessed, up 170%; and 1.4 billion Facebook impressions from content generated by MLB.com's social media team, up 80% from '12.
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