A-B Departs As Team USA Sponsor MLS Wraps Up Media/Marketing Tour MLB Continues Collaboration With Mayors Ganassi Lands Credit One As Sponsor NAPA To Sponsor Rossi's IndyCar Ride Price Chopper To Sponsor Royals Under Armour Signs Fournette As Endorser TD Ameritrade Not Returning As USOC Sponsor Warriors Hold Lavish Arena Groundbreaking Bell, Zenkel Among NBC Sports Promotions
NBA Renews Sponsorship Deals With Sears And Under Armour
Published October 29, 2013
Sears is back "for another year at the promotional partner level and will continue to title sponsor the All-Star Saturday Night Shooting Stars competition." It also "will use NBA experiences as rewards for its Members Only frequency/loyalty program" (SPORTSBUSINESS JOURNAL, 10/28 issue).