ESPN To Air Cycling-Themed Documentary Manziel Tops Merch List Baseball HOF Cancels Concert Fox Announces College Football Talent NBA Warns Stars About Manila Clinics Wizards Unveil Alternate Uniform NBC Sports Unveils '14-15 NHL Coverage Executive Transactions Red Wings To Market New Venue At Comerica Sterling, Ballmer Meet About Clippers Sale
Upcoming Conferences and Events
Curry To Become Under Armour's Main NBA Endorser, Say Sources
Published September 27, 2013
Meanwhile, UA has tabbed Droga5, N.Y., to "lead creative work on its products for women." Droga5's first work for UA will launch in '14. The agency also is expected to "help the brand's in-house creative team ... on other aspects of its business." The move coincides with Droga5's split with longtime client Puma. UA "considered pitches from three other agencies for the women's business, and works with a number of shops on a project basis" (ADWEEK.com, 9/27).