Nationals COO Andy Feffer is leaving the club at season's end to start an as-yet-undisclosed sports venture. Feffer, a former NFLPA, Bobcats, Orioles and DirecTV exec, joined the Nationals in early '10 and played a large role in elevating the club's brand, implementing a series of upgrades at Nationals Park and introducing a ticketing system based on radio frequency identification (RFID) technology. Feffer declined to specify the nature of his forthcoming venture, but said he was eager for the "chance to work on my own creation."
"The last four seasons here have been great, and we literally turned around the business and built a brand of meaning and relevance," Feffer said of his tenure with the Nationals. "I'm really grateful to be part of a special story here. There is a foundation here for long, continued success." A replacement has not yet been named.
"All of us here at the Nationals want to thank Andy for his contributions to the business of baseball here in our nation's capital," said Alan Gottlieb, COO of Lerner Sports, the club's ownership entity. "From 'Natitude' to virtual ticketing, we are grateful for his dedication and innovative marketing strategies that helped bring the Nationals to the forefront of Major League Baseball."
