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Closing Bell

ESPN Sees Audience Drop In July, While Fox Soccer Soars

On the heels of double-digit percentage drops in Q2, ESPN during the month of July saw an 8% drop in total-day viewership and a 12% drop in primetime compared to the same period in '12. Contributing to the drops was a shift in the Nielsen calendar, whereby ESPN this past month had neither the NBA Draft nor College World Series finals – both of which aired in July '12. The net also had a strong presence last July with the UEFA Euro '12 semifinals and final, as well as strong numbers around pre-Olympic programming. Meanwhile, Fox Soccer had a big July, with total-day viewership up 200% and primetime up 375%. For more data on cable sports networks viewership in July, see tomorrow’s issue of THE DAILY.

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

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SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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