Dickies Makes Blue Jays P R.A. Dickey Part Of Facebook Contest
Clothing brand Dickies today announced that Blue Jays P R.A. Dickey will be part of a "Built To Work" Facebook contest. The activation is an extension of the brand's recently launched ad campaign of the same name, and it will run through the back-to-school and holiday seasons on digital and print channels. Now through Sept. 29, consumers can upload an image or video of themselves to the Dickies Facebook page demonstrating the "Built To Work" theme (Dickies).
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