SBD/Closing Bell

ESPN Debuts Marketing Campaign For Upcoming Indianapolis 500

ESPN today debuted a marketing campaign for the May 26 Indianapolis 500 telecast with the objective of conveying the race as “The Greatest Spectacle in Racing.” The campaign is highlighted by an on-air spot, via The Vault, N.Y., which will appear across ESPN platforms and interweaves the history and tradition of the race as part of the fabric of American culture (ESPN).
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