2014 SBJ/SBD Reader Survey Judge Set To Decide On Sports Betting Jones On New Super Bowl Bidding Rule Baer On Giants' "Organizational Culture" Atlantic Sun Reaches Deal With LakePoint Game 3 Dedicated To Fighting Cancer AutoNation Sponsors Bowl Game In Orlando Paul Allen Pledges Up To $100M In Ebola Fight UM Cuts Student Football Season-Ticket Prices Galaxy, AEG Announce StubHub Center Upgrades
Upcoming Conferences and Events
Verizon Kicking Off Series Of Events In New Orleans Around Super Bowl
Published January 14, 2013
Read the full story.
"We wanted to do something that lasted over the weeks leading up to the Super Bowl and celebrate New Orleans arts and culture, along with football." said Verizon Associate Dir of National Sponsorship Monique Harrison. "Our primary goal is building retail traffic and we also get to dovetail these events with some of the client entertainment we’re doing, and also leave a mark on the city with our community service efforts." Harrison said Verizon is planning promotional efforts in the home markets of the competing Super Bowl cities, including Super Bowl ticket giveaways, leading up to the Feb. 3 game.