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Love Giving Away Up To 1,000 Tickets To Pistons-T'Wolves Game
Published January 13, 2012
The team uses dynamic pricing, and ticket prices move up or down depending on demand. As of Friday, single-game ticket prices on the team’s website ranged from $9 in the upper deck to $177 for a lower level seat. The promo developed after the T’Wolves sold out last Tuesday’s game against the Bulls, their first midweek sellout since March '04. Love approached the front office and suggested he could do something on Twitter to push ticket sales for the Kings and Pistons. Those games are not expected to draw large crowds, Tanke said.
The team set up a separate phone number for the promotion that Love listed in his tweet: “Buy a ticket to the Kings game and I’ll buy your seat for Detroit. Call now!” Thursday night’s initial response resulted in about 100 tickets sold for the Kings game, and another 100 free tickets distributed for the Pistons game. The phone lines were busy again Friday morning, Tanke said. Love has more than 140,500 Twitter followers.