Sunoco Debuts "Essence Of Racing" Campaign Executive Transactions Isiah Thomas Expected Backlash Over Hiring FanDuel Brings On Most Of Zynga Sports Team Georgia Approves Increased Athletic Budget Kentucky Adding Ribbon Boards At Rupp IndyCar Ponders How To Attract Fans Long Term Jeff Gordon Hired As Full-Time Analyst For Fox Danica's Sponsorship Status To Be Telling For NASCAR Classified Advertisements
Upcoming Conferences and Events
Afternoon NFL Game Switches Broadcasters Due To NBC Flex Move
Published November 21, 2011
"We worked with CBS and Fox to ensure a broadcast pattern on Sunday afternoon Dec. 4 which will increase the coverage areas of our nine 1:00pm games," said NFL Dir of Corporate Communications Dan Masonson. "This move allows the games in those windows to be broadcast to a wider audience." Sources say Fox protected its Packers-Giants game from being flexed into "SNF." Sources also said the NFL did not want NBC to take the Bengals-Steelers game from CBS, worried that the loss of that game would weaken CBS' single-header window too much.