Twitter Reax To Brady Decision NFL, Brady Settlement Talks Failed Wis. Assembly Approves Bucks Bill Goodell Upholds Brady Suspension Packers Unveils Alternate Uniform Michigan Ditches Legends Jersey Program Sanders, Avril Endorsing CenturyLink Gold Cup Sees 6% Attendance Jump From '13 Paolantonio Clarifies Bisciotti Comments Iger Talks ESPN Going Straight To Consumer
ESPN To Use Picture-In-Picture Ad Format For NASCAR Races
Published May 17, 2011
WANT MORE GREAT STORIES LIKE THIS?
CLICK ON ONE OF THESE BUTTONS
The format will be used beginning after the midway point of a race. It will debut Sept. 18 for the Chicagoland Speedway race. ESPN Exec VP/Content John Skipper said in a release, “Since we returned to NASCAR racing in 2007, one of the most common questions from our fans has been ‘why don’t you do the commercials side-by-side?’"