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SportsNet N.Y. Launches Ad Campaign Critical Of Dish Network
Published April 6, 2011
Much of the campaign is geared toward areas where Dish has a large concentration of subscribers, like Connecticut and Syracuse. SNY bought ads in five papers, including the N.Y. Daily News, Hartford Courant and Rochester Democrat & Chronicle. It bought online ads at five sites including NYPost.com and Newsday.com. It also bought radio ads on 15 stations covering the N.Y., Hartford, Syracuse, Utica, Binghamton, Newark and Rochester markets.