| | The Daily Insider
Afternoon News & Headlines
Monday, March 4, 2002
4:00pm ET | |
| • | NASCAR.com, Virage Team Up To Post Racing Videos On Official Web Site |
| • | CART Agrees To Lease Chicago Speedway, Promote Grand Prix Race |
| • | Changing Channels: French Viewers Tune In To ESPN Classic Sport |
| • | Updating Overnight Nielsen Ratings |
| • | In Case You Couldn't Figure It Out, Adweek Dubs Maxim Magazine "Hot" |
| • | Buzzer Beaters/Tonight's Events/Daily Stat/In Other News/Channel Surfing |
VIRAGE, TURNER TO DRIVE RACING VIDEOS ON NASCAR WEB SITE
Turner Sports Interactive and Virage, Inc. today agreed to a two-year agreement to bring racing video coverage to NASCAR.com. As part of the agreement, Virage will develop and host NASCAR.com's event video content, allowing NASCAR.com users to view and sort clips of different drivers (THE DAILY).
CART LEARNS THE ART OF SELF-PROMOTION IN CHICAGO
Less than one month after Chicago Motor Speedway suspended racing events for '02, CART formally announced that it will lease the Speedway and internally promote the CART Grand Prix of Chicago, scheduled to be held at the track in June. CART will have use of the facility, but will provide all management personnel and administrative operations including ticketing, sponsorship and hospitality sales. CART VP/Joint Venture Operations Rena Shanaman has been appointed to run the Chicago operation (THE DAILY).
IT'S OFFICIAL: NFL SEASON READY FOR PRIMETIME LAUNCH
ESPN.com reports that the NFL "confirmed last week's report that the regular season will begin Thursday, Sept. 5 with a game between the New York Giants and San Francisco 49ers at Giants Stadium." The game will be televised on ESPN at 8:30pm ET (ESPN.com, 3/4).
OVERSEAS CHANNEL SURFING: FRENCH TO DIAL INTO ESPN CLASSIC
ESPN Classic Sport will make its European debut today in France on CanalSatellite and TPS, France's direct-to-home satellite TV systems. The network will feature such sporting events as French Championship Soccer, the Summer and Winter Olympics and the Tour de France (THE DAILY).
FOX SPORTS WORLD DETAILS PARTNERSHIP WITH 365 SPORTS
Fox Sports World and 365 Inc. announced today the details of their three-year agreement that is designed to increase exposure of both brands, provide online content and generate direct advertising and e-commerce revenue. Fox Sports World will gain access to soccer, rugby and cricket content from 365's Internet sports sites. In addition, Fox Sports World plans to relaunch an enhanced Web site and will provide on-air support to direct viewers to the new foxsportsworld.com (THE DAILY).
OVERNIGHT NIELSEN RATINGS UPDATE
The following lists overnight Nielsen ratings that were not available as of presstime today (THE DAILY).
| EVENT | DATE | NET | TIME | RAT/SHR |
| NCAA Basketball: (regional) | 3/2 | CBS | 2:00-4:00pm | 2.2/5 |
| NCAA Basketball: (regional) | 3/2 | CBS | 4:00-6:00pm | 2.1/4 |
| America's Cup Gymnastics | 3/2 | NBC | 1:00-3:00pm | 2.8/7 |
| America's Cup Gymnastics | 3/2 | NBC | 6:00-8:00pm | 3.4/9 |
| NCAA Basketball: (regional) | 3/3 | ABC | 1:00-3:30pm | 1.9/4 |
| NCAA Basketball: Boston College-Syracuse | 3/3 | CBS | 12:00-2:00pm | 1.7/4 |
| NCAA Basketball: (regional) | 3/3 | CBS | 2:00-4:00pm | 2.3/5 |
| NCAA Basketball: Illinois-Minnesota | 3/3 | CBS | 4:00-6:00pm | 2.4/5 |
Nielsen Overnight notes: ABC's telecast of the Grand Prix of Miami was up 56% from last year's 0.9/2. ABC's Saturday regional telecast of the NHL was up 20% against last year's 1.5/4.
BUZZER BEATERS
ESPN.com reports that Buccaneers Dir of Player Personnel Tim Ruskell "is expected to be named" Falcons GM. Ruskell, a 20-year league veteran, "was named the team's personnel chief last spring when Jerry Angelo departed to become the general manager in Chicago" (ESPN.com, 3/4).
Beginning today, the Wild will track the progress of MN native Keith Aili as he competes in the Iditarod Sled Dog Marathon on their Web site and during Wild radio and television broadcasts (THE DAILY).
The AP reports U.S. figure skating Gold Medalist Sarah Hughes today received the key to the city of N.Y. Hughes said at City Hall, "Everybody's been spoiling me so much lately. Everybody's been so friendly. The atmosphere couldn't be nicer. It's so supportive." But "the real world is beginning to intrude: On Wednesday, Hughes resumes classes at Great Neck North High School" (AP, 3/4).
TONIGHT'S EVENTS
The Bulls will provide Secretary of Defense Donald Rumsfeld and Secretary of State Colin Powell with team jerseys during private meetings at the Pentagon and State Department (CHICAGO TRIBUNE, 3/4).
TODAY'S ARTICLES OF INTEREST
The SALT LAKE TRIBUNE's Janet Rae Broos reviews Lillehammer, eight years after the city hosted the Winter Olympics.
The TAMPA TRIBUNE's Gary Haber on MLB's labor woes.
The CHICAGO TRIBUNE's Bob Verdi on how the NHL should handle the Olympics fallout.
The CHARLOTTE OBSERVER's Jay Ahuja on NASCAR tracks close to Charlotte.
The N.Y. TIMES' David Leonhardt profiles AL business exec Donald Watkins, who has been in talks to purchase the Twins.
IN OTHER NEWS…
News Corp. CEO Rupert Murdoch today "defeated Australian businessman John Singleton in their battle to control leading rugby league team, the Brisbane Broncos." A unit of News Corp. "confirmed it had secured 53.46% voting control of the listed company, Brisbane Broncos Ltd., effectively dealing Singleton a knockout blow" (DOW JONES, 3/4).
Meanwhile, News Corp. said today that it "had seen a broad pick-up in its U.S. advertising, with growth of 4-5 percent so far this year." News Corp.'s President & COO Peter Chernin: "We have certainly seen an uptick in most of our U.S. advertising in the first quarter … but it is important to put this in perspective. We have seen 4-5 percent growth in that quarter. It is really positive to see growth after so many months of consecutive falls, but U.S. advertising has not grown enough to make up for the downturn" (REUTERS, 3/4).
Adweek Magazine on Sunday announced the winner of the '02 Hot List, with Dennis Publishing's Maxim Magazine at the top of the chart. The ranking recognizes business successes in the consumer magazine industry (ADWEEK.com, 3/3).
View Adweek's complete "Hot List 2002."
THE DAILY STAT: N.Y. TIMES BEST SELLING NONFICTION
The following presents best selling nonfiction books from the N.Y. Times the week ending February 23, 2002 (N.Y. TIMES, 3/4).
| THIS
WEEK | HARDCOVER NONFICTION |
| 1) | | BIAS, Bernard Goldberg (Regnery) |
| 2) | | SHADOW WARRIORS, Tom Clancy with Carl Stiner and Tony Koltz (Putnam) |
| 3) | | STUPID WHITE MEN, Michael Moore (ReganBooks/HarperCollins) |
| 4) | | THE BUREAU AND THE MOLE, David A. Vise (Atlantic Monthly) |
| 5) | | SACRED CONTRACTS, Caroline Myss (Harmony) |
| 6) | | DRIVER #8, Dale Earnhardt Jr. with Jade Gurss (Warner) |
| 7) | | JOHN ADAMS, David McCullough (Simon & Schuster) |
| 8) | | WHAT WENT WRONG?, Bernard Lewis (Oxford University) |
| 9) | | ONE NATION, Life Magazine (Little, Brown) |
| 10) | | THE UNIVERSE IN A NUTSHELL, Stephen Hawking (Bantam) |
CHANNEL SURFING
ESPN will air women's college basketball's Big 10 Tournament Final, Indiana-Penn St., at 7:00pm.
ESPN2 will air men's college basketball's CAA Tournament Final, VCU-UNC Wilmington, at 7:30pm.
ESPN will air men's college basketball's MAAC Tournament Final, Siena-Niagara, at 9:00pm.
ESPN2 will air men's college basketball's MO Valley Conference Tournament Final, Creighton-Southern IL, at 9:30pm.
ESPN2 will air women's college basketball's Conference USA Tournament Final, Tulane-Cincinnati, at 11:30pm.
ESPN will air men's college basketball's WCC Tournament Final, Gonzaga-Pepperdine, at midnight ET.
ESPN Classic's "SportsCentury" will profile Frank Gifford at 8:00pm ET.
Yankees P Roger Clemens will be on ESPN's "Unscripted."
Timberwolves F Wally Szczerbiak and Pistons coach Rick Carlisle will be on FSN's "The Last Word."
E!'s "True Hollywood Story" will profile Wayne Newton at 8:00pm ET.
A&E's "Biography" will profile itself with the retrospective "15 Years and Counting" at 8:00pm ET.
Tiger Woods will be on NBC's "Tonight Show" with Jay Leno at 11:30pm ET.
HEADLINERS
Here are tonight's headline guests on the following talk shows:
| "The Late Show" | Amy Brenneman (r) |
| "The Tonight Show" | Heather Locklear |
| "The Late Late Show" | Halle Berry (r) |
| "Late Night" | Chris Kattan (r) |
If you have any questions, comments or suggestions, please let us know at:
dailyinsider@sportsbusinessdaily.com
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