Wednesday, November 30

8:45
Registration and Breakfast

9:45
Welcome and Opening Remarks


Richard Weiss, Publisher, SportsBusiness Daily/Global/Journal

10:00 
Smart Business: The Intersection of Collaboration and Cooperation


Doug Boles
, President, Indianapolis Motor Speedway
David Grant
, Principal, Team Epic
Mike McCormack, Vice President, Sponsorship and Strategy, NBC Sports
Steve Newmark, President, Roush Fenway Racing
Steve Phelps
, Executive Vice President & Chief Global Sales & Marketing Officer, NASCAR


10:45
From the Ground Up: An In-Depth Discussion on Team Building and Creating a Winning Culture within Your Organization


Kerry Bubolz, President, Las Vegas NHL Team
Bill Foley
, Majority Owner, Las Vegas NHL Team
George McPhee, General Manager, Las Vegas NHL Team

11:15
Case Study
The Success of the 100th Running of the Indianapolis 500 and the Plan to Build on the Momentum Moving Forward


Rod Davis, Chief Revenue Officer, Hulman Motorsports
Adam Dettman, Director, Sports, Entertainment and Licensing, MillerCoors
Allison Melangton, Senior Vice President, Events, Hulman Motorsports
C.J. O’Donnell, Chief Marketing Officer, Hulman Motorsports

11:45
Networking Lunch


1:00
Featured Interview
NASCAR Sprint Cup Series Champion: Jimmie Johnson

Guest Moderator

Holly Cain, Reporter, NASCAR.com

1:20
Examining Motorsports on a Global Scale

Heidi Massey-Bong
, Senior Business Advisor, Shell Oil Co.
Robert McHugh
, Senior Vice President, International Sales and Business Development, Feld Entertainment
Geoff Moore
, Chief Revenue Officer, Circuit of The Americas
Sam Piccione III,
 Chief Commercial Officer, Formula E
Rodrigo Sanchez, Director, Marketing and Public Relations, Formula 1 Gran Premio de Mexico

Guest Moderator
Curt Cavin, Journalist and VP, Communications, IndyCar

2:00
Networking Break


Social Media Module
2:30
Social Media Research
Insights on How Drivers, Race Teams, Tracks and Racing Series Connect with Fans through Social Media


Kyle Nelson, Co-Founder, MVPindex

2:45
Presentation
Social Media, Making the Connection: Insights from Sports Veteran Jeramie McPeek


Jeramie McPeek, Social Media QB, Houston Super Bowl Host Committee and Digital and Social Media Consultant

3:30
Networking Break


3:45
Brands Discuss Using Motorsports to Move the Needle: Fan Engagement and ROI


Lisa Boggs, Director, Motorsports, Bridgestone Americas Motorsports/Firestone Racing
Robert Gottlieb
, Executive Vice President, Marketing, Fox Sports
Nick Kelly
, Director, Experiential Marketing, Anheuser-Busch 
Rick Penn, Director, Sales and Global Partnerships, Olympic and Sports Solutions, Dow Chemical
Steve Williams
, Manager, Sports and Entertainment Marketing, Verizon

Guest Moderator
Pat Wood
, Executive Director, Motorsport Management, Belmont Abbey College

4:30
What’s Next in Youth Marketing: New Era, New Expressions and New Expectations


Andre Pinard, Group Director, Mindset and Culture, Octagon

5:15      
Featured Interview
2016 NASCAR XFINITY Series Champion Daniel Suarez

Guest Moderator
Jamie Little
, Pit Reporter, Fox NASCAR

5:35      
Networking Reception in Banyan ABC

6:30      
Reception Concludes

Thursday, December 1

7:30
Registration and Breakfast


8:15
Race Team Executives Share Insights on Marketing and Managing a Race Team: Developing Winning Formulas On and Off the Track


Dave Alpern
, President, Joe Gibbs Racing
Doug Bresnahan, Chief Marketing Officer, Andretti Autosport
Steven Cole, Vice President, John Force Racing
Adam Jacobs, Chief Marketing Officer, Haas F1 Team
Steve Lauletta, President, Chip Ganassi Racing Teams

9:00
A Discussion on Motorsports, Partnerships and Consumer Engagement


Aaron Anderson, Senior Director Global Partnerships, Feld Entertainment
Mitch Covington, Vice President, Sports Marketing, Monster Beverage Company

Guest Moderator
Pat Wood, Executive Director, Motorsport Management, Belmont Abbey College

9:30
Networking Break


9:45
Featured Interview
Reflections from an Owner, Innovator and Fixture in Motorsports


Chip Ganassi, Owner, Chip Ganassi Racing Teams

10:15
Motorsports Media: Rights Fees, Streaming, Digital Assets and More!


Rick Cordella, Executive Vice President & General Manger, Digital Media, NBC Sports Group
Doug Perlman
, CEO, Sports Media Advisors
Clark Pierce, Senior Vice President, TV Everywhere and Special Projects, Digital Consumer Group, Fox Sports
Colin Smith, Vice President, Digital Media, NASCAR

11:00
A Conversation with the Stars of IndyCar

Scott Dixon, Four-time Verizon IndyCar Series Champion and 2008 Indianapolis 500 Winner
Tony Kanaan, 2013 Indianapolis 500 Winner and 2004 Verizon IndyCar Series Champion
Alexander Rossi, 2016 Indianapolis 500 Winner

Guest Moderator
Curt Cavin
, Journalist and Vice President, Communications, IndyCar

11:45
Forum Concludes

Contact Information

For PROGRAM information, please contact Laura Case at 704-973-1446.

For information on ATTENDANCE, please contact Lorianne Lamonica at 704-973-1523.

For information on SPONSORSHIP opportunities, please contact the following:

East Coast and Atlantic Seaboard office HQ contact, Allison Brush: 212-500-0710.

Midwest, West Coast and Florida office HQ contact, Natalie Sharp: 212-500-0720.

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