Intersport Activation Summit Overview
The inaugural Intersport Activation Summit will look closely at the next wave of sponsorship activation and event marketing. The speaker faculty will feature many of today’s most forward-thinking sports marketers who will examine the key elements of next-gen sponsorship execution -- social media, experiential marketing, programming, digital, retail and live events.
Blaise D'Sylva
Vice President, Media Sports & Entertainment Marketing
Anheuser-Busch
Roger Goodell
Commissioner
NFL
Tom Ricketts
Chairman
Chicago Cubs
Paul Bamundo
Director of Sports Marketing, PR & Partnerships
Subway
Joe Louis Barrow, Jr.
CEO
The First Tee
Randall Brown
Global Director, Digital Strategy
Gatorade
Peter Carlisle
Managing Director, Action Sports & Olympics
Octagon
John DeWaal
Director, Marketing
Hat World/Lids.com
Alan Ferber
Executive Vice President, Chief Strategy and Brand Officer
U.S. Cellular
Alison Giordano
Senior Business Leader, Vice President, U.S. Sponsorships
MasterCard
Frank Golding
Director, Pro, College, High School Sports and Channels
Google/ YouTube
Dan Griffis
Director of Events, Strategic Partnerships and Lifestyle Marketing
Target
Wally Hayward
Executive Vice President, Chief Sales and Marketing Officer
Chicago Cubs
Pam Hollander
Senior Director, Integrated Marketing Communications
Allstate Insurance Company
Richard Hong
Vice President, Global Brand Marketing
MetLife
Drew Iddings
Senior Manager, Consumer Promotions
The Hershey Company
Chuck Johnsen
Senior VP, Strategic Partnerships
Intersport
Dan Jones
Senior VP, Sponsorship & Event Marketing
Intersport
Gordon Kane
Founder
Victory Sports Marketing
Megan King
Director, Sponsorships
Susan G. Komen For The Cure
Jeff Knapple
Executive Vice President
Van Wagner Sports and Entertainment
Larry Lane
VP, Corporate Relations
The V Foundation for Cancer
Jon Levine
VP, Global Experiential Marketing
Xerox
John Lewicki
Senior Director, Alliance Marketing
McDonald's
Tom Manchester
Vice President, Field Marketing
Dunkin' Brands
Brian Mirakian
Associate Principal/Director
Populous/Populous Activate
Claudia Navarro
Global Olympic Marketing Director
The Coca-Cola Company
David Palmer
Director, Global Sports Marketing
Procter & Gamble
Steve Pamon
Senior VP, Sports and Entertainment Marketing
JPMorgan Chase
John Peirano
Senior VP, Marketing
Cystosport/Muscle Milk
John Pierce
Head of Marketing and Media
USOC
Shawn Quill
Director, Sports Marketing & Sponsorships
KPMG
Amy Skeen
President and CEO
Girls in the Game
Scot Thor
Senior VP, Programming & Production
Intersport
Greg Via
Global Director, Sports Marketing
The Gillette Company/P&G
Ron Wechsler
Vice President, Original Programming
NBC Sports Network
Tony Weisman
President, Chicago-Boston-Detroit Region
Digitas
Jackie Woodward
VP, Marketing Services
MillerCoors
- Ascot Takes On Longines As "Partner"
- ACB To Be Broadcast In Russia
- German Football Flexes Muscle
- CL Final Also Big For Puma, Adidas
- Falcon Retiring From V8 Supercars
- AFL Essendon CEO Ian Robson Resigns
- Council To Review ACB's Strike Threat
- Weekend Plans With WNBA Sky's Michael Alte ...
- Ratner Confident In Isles Playing In Nassa ...
- Anticipation High For Griner's WNBA Debut
Contact Information
For PROGRAM information, including ATTENDANCE, please contact Donna Johnson at 704-973-1421..
For information on SPONSORSHIP opportunities, please contact Julie Tuttle at 212-500-0711.
