October 3 - 4, 2012 | New York City

Event Venue: Crowne Plaza Times Square

Sports Marketing Symposium - Oct. 3-4/Social Media & Sports Series - Oct. 4
The Premier Gathering of Sports Marketing’s Most Influential Decision Makers

Symposium Overview

The 10th annual IMG Sports Marketing Symposium continues to be the one event each year that examines sports marketing from the people whose opinions and insights count the most…the brand-side marketers.

Since 2003, the Symposium has drilled down into the marketing plans of some of the most active brands in sports. This program features an in-depth look at all marketing platforms, what brands are putting their dollars and resources behind, what the research and ROI is telling them about the effectiveness of their strategy and the challenges they face in this age of technology that has made marketing more complex.

Through a series of in-depth case studies, roundtable discussions and featured interviews, the program addresses best practices and emerging trends in sports marketing.
You will hear about:

-- Brand Strategy
-- Media Strategy
-- ROI
-- Research
-- Sponsorship
-- Advertising 
-- Social and Mobile Marketing

And much more!

In addition to the conference content, attendees will have ample opportunity to network with industry peers. So be sure to join us at the Symposium and see why thousands of your peers have been attending since 2003.

Social Media & Sports Series Overview

A half-day, Intensive Program on Social Media and Sports.
October 4, 2012

As an adjunct to the broader sports sponsorship and marketing discussions at the IMG Sports Marketing Symposium, we created the Social Media & Sports Series as a half-day, intensive program that closely examines the issues surrounding social media and sports. 

The Social Media & Sports series will follow the IMG Sports Marketing Symposium on Thursday, October 4.  Featured sessions will cover areas ranging from developing social media campaigns and enabling technologies, to deepening engagement, to dedicating resources, to analytics. Plus much more!
To register, CLICK HERE.

Scenes from 2011 SMS

Contact Information

For PROGRAM information, including ATTENDANCE, please contact Donna Johnson at 704-973-1421.

For information on SPONSORSHIP opportunities, please contact
Julie Tuttle at 212-500-0711.


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